20 Free eBooks About Social Media
It’s interesting what you can find when you look around a bit on Google. I thought I’d look for a few new ebooks to read. I found 20 different ones that might be interesting to you. It never hurts to get a few different perspectives. In all cases, the first link is to a PDF file, the second link is to the site where it’s hosted.
20 Free eBooks About Social Media
- The New Rules of Viral Marketing - David Meerman Scott
- Marketing Apple - MarketingApple.com
- Masters of Marketing - Startup Internet Marketing
- Podcast Marketing eBook - Christopher S. Penn
- Google Adwords Secrets - SEOBook
- Get Viral Get Visitors - Stacie Mahoe
- Marketing With Case Studies - Dynamic Copywriting
- How to Write a Marketing Plan - Geisheker Group
- SEO for WordPress blogs - Blizzard Internet
- Social Web Analytics - Social Web Analytics
- Geeks Guide to Promoting Yourself With Twitter - Geekpreneur
- The Zen of Blogging - Hunter Nutall
- What is Social Media - iCrossing
- A Primer in Social Media - SmashLab
- Effective Internet Presence - Effective Internet Presence
- Introduction to Good Usability - Peter Pixel
- Increasing the Response to Your Email Marketing Program - CRM Transformation
- We Have a Website. Now What? - Craig Rentmeester
- Blogs & Social Media - PRSA
- The Podcast Customer Revealed - Edison Media Research
Have any more that you’ve found online that you like? Share them in the comments section. And if you want to re-post the list to your site, by all means, please do! Just please be kind and link back to 20 Free eBooks About Social Media.
***Update I really love Brian Solis and all he does. He pointed out a few of his works that I would highly recommend these, as well:
-
The Essential Guide to Social Media - The Art and Science of Social Media and Community Relations
- The Art of Listening and Engagement Through Social Media
Not sure if I’ll keep updating the post, but I figure Brian’s great works deserved attention. Feel free to keep adding your finds in the comments.
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Comments
This is a TREASURE CHEST!
Thanks!!
Dr. WRight
The Wright Place TV Show
http://www.wrightplacetv.com
http://www.twitter.com/drwright1
Um, you know that value thing you always talk about wanting to provide? Well, this post is more valuable than anything else I’ve read/heard/seen/watched all week — and I’ve only just looked at one of these ebooks.
Many thanks. Got a tip jar?
Hi Chris,
Thanks for yet another great list for me to Digg/bookmark. One fresh-off-the-press e-book that people may want to check out is Dave Fleet’s Strategic Communications Plan. It is pretty comprehensive and a great step-by-step approach on putting out any sort of corporate communications.
The link is here:
http://davefleet.com/2008/08/strategic-communications-planning-a-free-ebook/
–Amrita
Another juicey post by Chris Brogan. Look at these titles! This will be the first one from the list that I read: The Podcast Customer Revealed.
Where do you find all this stuff? Do you have an army of VA’s searching the ‘net? I’m sure you have a handy little app that does the work of an army to do the research, right?
I think social media is still a sleeping giant.
You never cease to amaze me, CB.
Thanks for linking to our podcast study, Chris. For those who are interested, I posted some analysis of these numbers here: http://www.edisonresearch.com/home/archives/2008/04/the_podcast_con_1.php
Also, I will be elaborating on them (and presenting some more data on advertising and sponsorships) at the New Media Expo on Friday, Aug 15th, and am happy to take questions there if you got ‘em!
-Tom
Well, for tracking and reference, we have the 2007 data ( http://www.edisonresearch.com/home/archives/2007/03/the_podcast_aud.php) and the initial study from 2006 ( http://www.edisonresearch.com/home/archives/2006/07/the_podcast_con.php).
For a more general look at online audio of all flavors, this would be our primary study on the subject for 2008: http://www.edisonresearch.com/home/archives/2008/04/internet_multim_5.php (scroll down and click on the webcast to hear Arbitron’s Pierre Bouvard and I walk through the data). Feel free to use all you want–we’ll make more.
At the NME I will also be presenting a little tidbit on Twitter, and more on mobile media consumption.
Thanks again for a great list, Chris.
I love lists, I love ebooks, I love ebooks about social media, and I really love lists of ebooks about social media. Thanks for the post (wish I had thought of it first).
Chris,
An awesome list. Thanks. Double check your link on the Marketing Apple eBook. You have an extra ing in the URL.
Great find. I am posting this on our Cal State Chico blog and direct faculty to check out the list.
Thanks for doing the leg work!
Thanks Chris,
As usual great finding! Summer is the best time to read that much, great you put this thing together.
As it often happens, when I wake up with a job-related question, here I find most of my answers=)
Thank you so much Chris for simplifying my life!
Sara
Some of these ebooks need updating. The WordPress one, for example, is definitely speaking from a pre-WordPress 2.5 platform. It suggests that you copy and paste to NotePad (if you’ve written the post on Word) before pasting to WordPress rather than pasting directly. However, since WordPress 2.5, writers have had the option of posting from WordPress directly.
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Again, Chris, fantastic information. Your newsletter and blog are sterling examples of the value gained by both sides of the social media share.
I have a new assistant on a Social Media development project I am working on, and she is starting from scratch gathering information and personal knowledge related to everything social media. Your blogs and fantastic lists are her starting blocks, and today’s just adds to the heap that you have provided so far. Thanks.
Thank you very much! This saved me a lot of time!!! Also the list of 50 social media site was very helpful. I enjoy your blog very much.
Great list. Have already tarted going through some of them. Will make up a chunk of my August reading.
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Here’s another one by Brian Solis titled “Essential Guide to Social Media”.
http://www.briansolis.com/2008/06/essential-guide-to-social-media-free.html
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Great post, Chris. I’d like to humbly add an offering of mine that addresses the use of social media in learning situations (arguably all social media does that, but this is specifically about its uses in delivering/facilitating educational experiences - Learning 2.0). Large number of views/downloads so far, so the need appears to be real:
http://blog.missiontolearn.com/2008/02/learning-20-ebook-free/
In spite of the title, it applies well beyond associations.
Jeff
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Thanks, Chris, for sharing this list with us. I’ll have my students in my Corporate PR class read many of the e-books and write short reviews them. I’ve reposted your list at my Public Relations Matters blog (http://publicrelationsmatters.com/2008/08/10/chris-brogan-shares-links-to-30-free-e-books-on-social-media/)
Chris - I wrote this one this week and it’s been well received
Twitter for Business - http://www.ducttapemarketing.com/blog/2008/08/04/twitter-for-business/
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Hi Chris,
Thanks for including the Blizzard SEO For Wordpress Blogs.
We’re working on an update (newest version of WP) and will send it to you when we’re done.
The list is great, and we’ve already downloaded the ones you’ve mentioned that we didnt already have. Thanks for this awesome resource.
~Carrie
Great links! Seems your popularity might have exceeded the bandwidth capabilities of at least one of the Authors, but what the hell, that´s social marketing for you…
Great list! Thanks - Brian Solis offers a collection of ebooks from here:
http://www.briansolis.com/
We Media - Chris Willis, Shane Bowman
http://www.hypergene.net/wemedia/weblog.php
Journalism 2.0: How to Survive and Thrive, Mark Briggs (for journalists (who isn’t becoming one?), a very practical technical assistance manual.
I read through the first eBook and am amazed at how much I learned, how much was justified in my head about what I was already doing. The Website Grader at http://www.hubspot.com was amazing. What gets me is my grade of 88 compared to a couple of my competitors who were in the 40’s or 50’s. I can’t wait till it all pays off.
The best thing that I did was incorporate my blog from Blogger into my site using Wordpress MU, and creating sites for my clients to use that are all linked back to my website. I went from 70-90 unique visitors a day to over 275 per day. And my page views went up 20 times. What a boost! Google has picked up my site multiple times and placed it on the 1st page at least 10-15 times due to blog posts. WOW! This stuff works.
Thanks a bunch
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Chris, an addition to your already fabulous list:
The Social Web Analytics ebook by Philip Sheldrake is pretty useful for those trying to quantify, qualify and show the ROI of social media to colleagues/bosses.
Thanks for these invaluable links!
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Great list Chris!
Forgive the self-promotion but I thought I’d also share my own primer that can be found at:
http://www.ginocosme.com/downloads/Introduction-to-Social-Media.pdf
I’d welcome some feedback from you and your readers as it’s up for an update soon.
Hi Chris,
Big fan of the blog here. Great list of resources here too. I re-posted on my blog, but don’t worry, I gave you plenty of link love. :)
Hi Chris,
Thanks for your post. I wanted to share with your readers a handy search tool (in beta) that you can use to find e-books and pdf documents on specific topics:
http://www.pdfgeni.com/
I found it while scrolling through Delicious.
Cindy
Thanks for posting these resources Chris, I’m looking forward to reading many them. They’re great for what I’m trying to do in regards to helping small business owners get up to speed on social media.
B.Croom
thesocialmediaconsumer.blogspot.com
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I’d like to offer mine e-book “The New Rules of Business Blogs”. You can find it at http://www.positioningstrategy.com/ebooks/New_Rules_Of_Business_Blogs or at my blog http://www.positioningstrategy.com.
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Thanks for the work that you do! I just found your blog what a great resource you put together.
Remember
“The Creation of a Thousand forest is in one acorn” Ralph Waldo Emerson
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Chris - this was so popular I saw this on several of the blogs I read. You should consider separating comments and trackbacks in your blog, especially with posts like this that have SO MANY trackbacks =)
Cheers,
Adam
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Thanks for yet another great list. I also want to share free ebooks with you. You can download ebook from my blog http://free-ebooks-download-1.blogspot.com . Download this ebook for FREE. No need to signup.
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Chris,
You get better and better. This is one of the best posts, no, best post I’ve ever seen.
Thanks!
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Blogs and Social Media really brought great changes in human relations. Wright & Hinson’s research on Social Media is really useful to know how this phenomenon of blogging and other aspects are potential to bring dramatic changes in many other aspects of social & public relations.
The Google’s Adwords Secrets also very useful book for the one who wants to get more benifit using Google as Marketing media.
I really appreciate Chris for the great list all at one place. Thanks.
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Nice finds, Chris. Thanks for posting these. I think your recommendation for “Geeks Guide to Promoting Yourself With Twitter” should link back to your own blog. You’re mastering the craft. (I say that with respect!)