Comments on: Advice for Traditional and Local News Media http://www.chrisbrogan.com/advice-for-traditional-and-local-news-media/ Learn How Human Business Works - Beyond Social Media Sun, 21 Mar 2010 09:14:54 +0000 http://wordpress.org/?v=2.9 hourly 1 By: Best Social Media Advice From This Site | chrisbrogan.com http://www.chrisbrogan.com/advice-for-traditional-and-local-news-media/comment-page-1/#comment-139733 Best Social Media Advice From This Site | chrisbrogan.com Fri, 03 Oct 2008 11:09:09 +0000 http://chrisbrogan.com/advice-for-traditional-and-local-news-media/#comment-139733 [...] Advice for Traditional and Local News Media [...] [...] Advice for Traditional and Local News Media [...]

]]> By: Companies Published In The Web http://www.chrisbrogan.com/advice-for-traditional-and-local-news-media/comment-page-1/#comment-108674 Companies Published In The Web Sat, 02 Feb 2008 21:04:31 +0000 http://chrisbrogan.com/advice-for-traditional-and-local-news-media/#comment-108674 <strong>Publishing Web Content on Money-Making Affiliate Content Sites...</strong> Publishing web content related to the affiliate products you're promoting, and having a website to post them to, are vital for affiliate marketing success. Sure, you can promote affiliate products without having a website. However, if you want to maxi... Publishing Web Content on Money-Making Affiliate Content Sites…

Publishing web content related to the affiliate products you’re promoting, and having a website to post them to, are vital for affiliate marketing success. Sure, you can promote affiliate products without having a website. However, if you want to maxi…

]]> By: Being Amber Rhea » Blog Archive » links for 2008-01-27 http://www.chrisbrogan.com/advice-for-traditional-and-local-news-media/comment-page-1/#comment-106515 Being Amber Rhea » Blog Archive » links for 2008-01-27 Sun, 27 Jan 2008 23:25:56 +0000 http://chrisbrogan.com/advice-for-traditional-and-local-news-media/#comment-106515 [...] Advice for Traditional and Local News Media : [chrisbrogan.com] (tags: hyperlocal media socialmedia msm newmdia) [...] [...] Advice for Traditional and Local News Media : [chrisbrogan.com] (tags: hyperlocal media socialmedia msm newmdia) [...]

]]> By: Random Mumblings http://www.chrisbrogan.com/advice-for-traditional-and-local-news-media/comment-page-1/#comment-105982 Random Mumblings Fri, 25 Jan 2008 21:47:21 +0000 http://chrisbrogan.com/advice-for-traditional-and-local-news-media/#comment-105982 <strong>We'll get around to it...</strong> Ethan Kaplan and Chris Brogan have done some blog posts on thoughts on newspapers and traditional media. Kaplan pulls some thoughts he had years ago and Brogan's were cultivated from a recent panel discussion. It is interesting Kaplan's thoughts from... We’ll get around to it…

Ethan Kaplan and Chris Brogan have done some blog posts on thoughts on newspapers and traditional media. Kaplan pulls some thoughts he had years ago and Brogan’s were cultivated from a recent panel discussion. It is interesting Kaplan’s thoughts from…

]]> By: Albert Maruggi http://www.chrisbrogan.com/advice-for-traditional-and-local-news-media/comment-page-1/#comment-105872 Albert Maruggi Fri, 25 Jan 2008 15:05:25 +0000 http://chrisbrogan.com/advice-for-traditional-and-local-news-media/#comment-105872 You all should take a look at www.helium.com it has many of the elements mentioned in this post and its comments. Podcast with Helium CEO http://tinyurl.com/yoh2n2 You all should take a look at http://www.helium.com it has many of the elements mentioned in this post and its comments.

Podcast with Helium CEO http://tinyurl.com/yoh2n2

]]> By: Myspace » Advice for Traditional and Local News Media http://www.chrisbrogan.com/advice-for-traditional-and-local-news-media/comment-page-1/#comment-105854 Myspace » Advice for Traditional and Local News Media Fri, 25 Jan 2008 14:08:06 +0000 http://chrisbrogan.com/advice-for-traditional-and-local-news-media/#comment-105854 [...] [chrisbrogan.com] wrote an interesting post today on Advice for Traditional and Local News MediaHere’s a quick excerpt Someone, a brave someone, from Boston’s local TV news scene asked a question to a panel with representatives from MySpace, Facebook, Eons, IBM, and a virtual worlds builder. She said she wanted to know the role of traditional media in this space, and what road she and her organization should get on for the future of media. Their answers were all over the map, but Jeff Taylor (former founder of Monster, current founder of Eons) had the start of a thoughtful answer, and his response blended with [...] [...] [chrisbrogan.com] wrote an interesting post today on Advice for Traditional and Local News MediaHere’s a quick excerpt Someone, a brave someone, from Boston’s local TV news scene asked a question to a panel with representatives from MySpace, Facebook, Eons, IBM, and a virtual worlds builder. She said she wanted to know the role of traditional media in this space, and what road she and her organization should get on for the future of media. Their answers were all over the map, but Jeff Taylor (former founder of Monster, current founder of Eons) had the start of a thoughtful answer, and his response blended with [...]

]]> By: Facebook » Advice for Traditional and Local News Media http://www.chrisbrogan.com/advice-for-traditional-and-local-news-media/comment-page-1/#comment-105852 Facebook » Advice for Traditional and Local News Media Fri, 25 Jan 2008 14:03:09 +0000 http://chrisbrogan.com/advice-for-traditional-and-local-news-media/#comment-105852 [...] [chrisbrogan.com] wrote an interesting post today on Advice for Traditional and Local News MediaHere’s a quick excerpt Someone, a brave someone, from Boston’s local TV news scene asked a question to a panel with representatives from MySpace, Facebook, Eons, IBM, and a virtual worlds builder. She said she wanted to know the role of traditional media in this space, and what road she and her organization should get on for the future of media. Their answers were all over the map, but Jeff Taylor (former founder of Monster, current founder of Eons) had the start of a thoughtful answer, and his response blended with [...] [...] [chrisbrogan.com] wrote an interesting post today on Advice for Traditional and Local News MediaHere’s a quick excerpt Someone, a brave someone, from Boston’s local TV news scene asked a question to a panel with representatives from MySpace, Facebook, Eons, IBM, and a virtual worlds builder. She said she wanted to know the role of traditional media in this space, and what road she and her organization should get on for the future of media. Their answers were all over the map, but Jeff Taylor (former founder of Monster, current founder of Eons) had the start of a thoughtful answer, and his response blended with [...]

]]> By: Mark Harrison http://www.chrisbrogan.com/advice-for-traditional-and-local-news-media/comment-page-1/#comment-105850 Mark Harrison Fri, 25 Jan 2008 13:58:23 +0000 http://chrisbrogan.com/advice-for-traditional-and-local-news-media/#comment-105850 Well, I stopped reading our local paper last year, haven't read a national newspaper for several years, and watch maybe 30 minutes of TV in the average week, so I guess for me the ONLY answer is "Look, just make your content available on the web, ideally as an RSS feed." As an aside, I know what you mean about backgrounds. For the last few years, I pretty much talk all my video against a background of books in bookcases... but that's more a reflection of every room in the house than a personal branding choice :-) Well, I stopped reading our local paper last year, haven’t read a national newspaper for several years, and watch maybe 30 minutes of TV in the average week, so I guess for me the ONLY answer is “Look, just make your content available on the web, ideally as an RSS feed.”

As an aside, I know what you mean about backgrounds. For the last few years, I pretty much talk all my video against a background of books in bookcases… but that’s more a reflection of every room in the house than a personal branding choice :-)

]]> By: Dr.Mani http://www.chrisbrogan.com/advice-for-traditional-and-local-news-media/comment-page-1/#comment-105848 Dr.Mani Fri, 25 Jan 2008 13:46:53 +0000 http://chrisbrogan.com/advice-for-traditional-and-local-news-media/#comment-105848 The most interesting opinion piece I read lately about the 'Future of Newspapers' was on Scott Adams' Dilbert Blog. It's similar to what Dennis (Comment #1) outlined... having a panel of bloggers whose stories get VOTED to the newspaper front page. Tie that in with hyper-local reporting (regular people writing about their neighborhood happenings with their unique insights), and publish multiple 'regional editions' of the digital version of a newspaper (maybe even one for each neighborhood, rather than city/town) - while leveraging the established 'commercial' features of traditional media (selling advertisements, sponsorships, professional editors, etc.)... and then finesse it by having readers decide which content makes it to the most visible sections! Bloggers get paid like freelancers, depending upon how often their stories get 'published' or how 'visible' they are. Not sure if I explained that well. All success Dr.Mani The most interesting opinion piece I read lately about the ‘Future of Newspapers’ was on Scott Adams’ Dilbert Blog. It’s similar to what Dennis (Comment #1) outlined… having a panel of bloggers whose stories get VOTED to the newspaper front page.

Tie that in with hyper-local reporting (regular people writing about their neighborhood happenings with their unique insights), and publish multiple ‘regional editions’ of the digital version of a newspaper (maybe even one for each neighborhood, rather than city/town) – while leveraging the established ‘commercial’ features of traditional media (selling advertisements, sponsorships, professional editors, etc.)… and then finesse it by having readers decide which content makes it to the most visible sections!

Bloggers get paid like freelancers, depending upon how often their stories get ‘published’ or how ‘visible’ they are.

Not sure if I explained that well.

All success
Dr.Mani

]]> By: Mike Driehorst http://www.chrisbrogan.com/advice-for-traditional-and-local-news-media/comment-page-1/#comment-105847 Mike Driehorst Fri, 25 Jan 2008 13:46:14 +0000 http://chrisbrogan.com/advice-for-traditional-and-local-news-media/#comment-105847 Local, local, local (think hyperlocal is the term). Local media's strength is their knownledge of the community. Focus on local because they can't compete with national and international news. Too many sources there. Increase online advertising revenue rates. Newspaper sites are the most heavily-trafficked sites. Use that advantage. Though not lately, I've blogged on this before. If curious, my link takes visitors to my "journalism" category. But, the main points are above. Chris makes some good points. I've seen my local (Toledo, Ohio, Blade) add video to its stories. It's a start. Mike Local, local, local (think hyperlocal is the term). Local media’s strength is their knownledge of the community. Focus on local because they can’t compete with national and international news. Too many sources there.

Increase online advertising revenue rates. Newspaper sites are the most heavily-trafficked sites. Use that advantage.

Though not lately, I’ve blogged on this before. If curious, my link takes visitors to my “journalism” category. But, the main points are above.

Chris makes some good points. I’ve seen my local (Toledo, Ohio, Blade) add video to its stories. It’s a start.
Mike

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