Comments on: American Express is OPEN

By: Which payment options are available? | Appliance Recycling

Which payment options are available? | Appliance Recycling — Sat, 17 Sep 2011 16:53:40 +0000

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By: fred perry sale

fred perry sale — Thu, 26 May 2011 12:46:00 +0000

I applaud any company which does not moderate comments on their blogs, or posts in their forums.

By: What Happens When Finance and Social Media Meet

What Happens When Finance and Social Media Meet — Wed, 16 Mar 2011 08:28:06 +0000

[...] Express – American express were so open with social media, that they created Openforum a place for customers to converse. It’s a place to find aggregated business content, [...]

By: youtube downloader

youtube downloader — Tue, 07 Dec 2010 13:30:00 +0000

It’s interesting to me, because it’s the other way around from how we perceive our blogs. I think it’s definitely a way to build a content network that would be more useful to end readers. It’s not that we don’t want more traffic to our blog, but that there are ways this content can be made more useful to end readers, by being curated by others in interesting ways.

By: Water Filters

Water Filters — Wed, 13 Oct 2010 01:44:00 +0000

Opps! Sorry for the multiple comments!

By: Water Filters Brisbane

Water Filters Brisbane — Wed, 13 Oct 2010 01:43:00 +0000

Opps! Sorry for the multiple comments

By: Water Filter

Water Filter — Wed, 13 Oct 2010 01:42:00 +0000

I agree that it is a great marketing idea! User generated content is seriously the future!

By: Sabri Suby

Sabri Suby — Wed, 13 Oct 2010 01:41:00 +0000

I agree that it is a great marketing idea! User generated content is seriously the future!

By: Router Table Plans

Router Table Plans — Wed, 02 Jun 2010 20:49:34 +0000

I agree that it is a great marketing idea for them to allow customers to interact with each other *freely* in a forum setting. I applaud any company which does not moderate comments on their blogs, or posts in their forums.

By: Credit Card Finder

Credit Card Finder — Sat, 08 May 2010 12:28:35 +0000

Great strategy by AMEX here. I personally wanted to get an AMEX card, so I could participate in OPEN Forum!

I think it's a great way to leverage their brand in a new way - one issue I feel many people have in using a social networking tool, of any kind, is trust, and consumers could certainly trust AMEX (to a point!) with their data.

Keep up the great work

- Jeremy