One of my favorite writers on improving your blog is Brian Clark from Copyblogger. Over the years, I’ve praised Brian so many times, he’s probably sick of it from me. But this post needs pointing out.
Brian writes up 7 tips in The Benjamin Franklin Guide to Marketing Your Business Online, using quotes from Franklin as the pointers we might follow.
My personal favorite:
“Any fool can criticize, condemn, and complain and most fools do.”
I think one of the toughest things for successful offline business people to deal with online is the wide-open nature of social media communication. Everyone has an opinion, whether qualified or not, and the least qualified are shockingly eager to share. Plus, there are always the naysayers who will take the time to complain that what you offer or say cannot possibly work for them, regardless of any evidence to the contrary.
The entire article is worth reading slowly, pondering, and then putting into action. Check it out here, and make sure to thank Brian for his tireless work to improve the state of blogging.
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{ 1 comment… read it below or add one }
Great stuff, Chris!
I appreciate you pointing me in good directions, once again.