Blog Comments Need to Be Simple

Twice in four minutes, I ran across an interesting blog post that caused me to want to comment, and extend the conversation, and in both cases, it was just too difficult to jump through the right hoops. This baffles me. Why would you make it difficult to comment? Why would you make it hard to invite participation?

It’s like icing down the sidewalk, locking the door, and cutting the phone line in front of your store.

Make it easy for people to reach out to you. Please.

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