Brain Dump after Spring 2007 Video on the Net

March 24, 2007 · Comments

My first Video on the Net as an employee of pulvermedia was certainly a learning experience. I thought I’d write out what I learned from the experience, for my own reference, but also in case it inspires you to reflect on your time at VON, as well as prompt you for advice for me.

Having Three Jobs Was Tricky

I had duties to Video on the Net, Network2, and the Video on the Net Pavilion. This meant that I was there as a community developer for the folks watching the Video on the Net conference, as well as a helper and representative of the talent we invited to come to our Network2 booth to represent their great video shows. Finally, I had a responsibility to make certain that our paid sponsors felt like they were part of the community out on the VON show floor. Oh, maybe I had four jobs. Because I try to cover everything Jeff Pulver needed me to do, as well. Thankfully for that last job, I had some subcontractors to help me. : )

Hit and Run Speakers Need Incentives

Someone suggested a neat idea (was it Nico Flores?). He wanted speakers to have the opportunity to continue their conversation with the audience, by having some kind of a “community room” off the main conference area. This means, if someone finished his or her stage time, they would be invited to talk a little more about their ideas in this secondary room with whoever found the message interesting and vital. Meanwhile, another speaker would start up on the main stage.

Jeff Pulver often comments that he wants speakers who can stick around a little while and talk with the community. I agree. I understand tight schedules, and I’d rather get top talent to speak than not, but whenever possible, I want to try and encourage speakers to stay and be part of the community.

Know who gets an A-Plus in being part of the Video on the Net Community this year? David Eckoff from Turner. David not only stuck around, he was WITH us everywhere. He went out to the videobloggers dinner, to the parties, to everything. I’ll also give an A to Robert Scoble, who was more than gracious with his time and his community focus. (Plenty more of you also deserve high marks, but please don’t make me type it all out).

Women in Video

I’d love to see more participation in speaking from the women who’ve made the new media space shine. We’ve had some great speakers at VON, and I’d like to continue the trend into upcoming VONs. If you’re an innovator and disruptor in the space of the Internet’s impact on TV, film, communications, and entertainment, *and* you’re also a woman, I’d love to talk with you about how you might add to the story around Video on the Net.

Better Meeting Management

I left most of my meetings until the last day, and then I had to rush them into a giant clump that I ended up calling “speed dating.” This wasn’t optimal. To that end, I’d like to work harder to get more meetings out of the way throughout all the days of the event, and not just let them pile up on the last day. It’s important to find time right away, instead of storing them all up for later.

More Introductions

I worry that I didn’t give enough folks the proper introductions to people they needed to meet. I’ll have to find a way to do that even more throughout the events. I’m learning. I’ll figure it out.

Participation

What drives good experiences is the feeling that everyone has a role. I will work harder on finding ways for people to participate even more in the Video on the Net experience. I will develop opportunities for friends and colleagues to interact more with each other as well as the community at large. I imagine this will enhance the experience.

Attendance and the Message

How do I get more people who SHOULD be at Video on the Net to know about it? How will I deliver even more talented voices and hearts to the community? I’m thinking of ways I can use YOUR help to get the message out. I’m wondering how to bring more companies into the conversation so that they can bring their views to our overall attempt to understand the ecosystem of bringing broadband Internet to the future of communications, TV, film, and entertainment.

Your Thoughts Are Appreciated

If you blog about this, or if you have comments to send me, I’d love to hear your thoughts and ideas. It will certainly help me build on the ideas put together here. Your help will likely build the community at large, and for that, I’d be grateful. And even if you didn’t attend Video on the Net, maybe you’ve got something to add. I’d like that, too.

(photo credit, cirne)

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to have future articles delivered to your feed reader.

ChrisBrogan.com runs on the Thesis Theme for WordPress

Thesis WordPress theme

Thesis is the search engine optimized WordPress theme of choice for serious online publishers. If you’re a blogger who doesn’t understand a lot of PHP, Thesis will give a ton of functionality without having to alter any code. For the advanced, Thesis has incredible customization possibilities via Thesis hooks.

With so many design options, you can use the template over and over and never have it look like the same site. The theme is robust and flexible enough not only to accommodate a site like ChrisBrogan.com, but also to enable the site to run far more efficiently than it ever has before.

  • As I stated before, you did a fantastic job. And yeah, you were running like a mad man. Glad I was able to help out even a little. Let me know if there is anything I can do for future events.
  • Re: Women in video who are disrupters, innovators, etc. I have only two words for you: Zadi Diaz. But then, you already know her, right?
  • I echo Grayson's remarks here. If there is a bright mind in this space that should be at the next VON it is her. Chris another good resource for women in video is here.

    As Grayson said, shooting and trying to "report" from one of these things is very difficult. I feel like i cheated myself out of many other learning opportunities while i tracked, edited, encoded, and uploaded in the halls. But I think doing all of that was a worthwhile endeavor despite missing some great presentations.

    A conference like this is WAY too big for one person to cover with a camera. This requires, dare I say it SpaceyG..., TEAM coverage.

    Chris, enough can't be said about your hard work in bringing all of this together. Looking forward to the next one.
  • I've spent so much time behind a camera, as a career Big TV producer, that I didn't realize how much you miss as a conference participant if you're taping until I went to SoCon07 to get some interviews for a Small TV show I was piloting.

    I was thinking I could wear both hats: commit conference journalism and be an active participant. Wrong. I merely hauled around gear from place to place, wasted time driving around to some mall to get tape stock, tracking down keynoters before they took off... you get the picture. Typical producer MO.

    So at PodCamp Atlanta I was determined to leave the camera in the bag, and just sit back and listen or speak. Wrong again! I felt naked as a speaker and ended-up taking out the camera to moreorless hide behind it-- in case I was expected to network too much.

    I'm totally engineered, by old media habits, to be the Indian and not the Chief. I feel like I'm going to get hauled in to the boss' office if I keep opening my mouth at these social media things. Talk about being trained to sit down and shut-up. I realize how very well I've done that role -- in the past. (Can't haul my own self into my own boss' office now though; I'm already there!)

    I still haven't packaged my PodCamp Atlanta video material... life keeps getting in the way. But it was great how the conference made news, although of course the one story that was circulated throughout MSM was by far the least interesting. (The small AP piece).

    The most compelling conversations and reports and thoughts about PodCamp Atlanta were from the many blog entries, photo streams, etc. of the actual participants! Yet it is still one boring-ass AP text story that still gets the exclusive MSM circulation. Shame.

    We're working hard to change that old-school dynamic though, eh?! But much more conversation needs to happen before we can teach that old dog more tricks. The more we create original, journalistically valuable "product," the more MSM is bound to be threatened by it.

    Yes, much yadayadayada needed on the matter.
blog comments powered by Disqus

Previous post:

Next post: