February 4, 2009 76 Comments

Creators Take Note

youtube logoReading this blog post led me to this YouTube clip of the TV show “Mad Men,” which I’d never seen before, though I’d heard the buzz. I watched the clip. Now, I’m planning to buy a season to watch.

Is YouTube bad for TV and filmmakers?

Related posts:

  1. Note to Social Media Types- Build Your Interfaces
  2. Podcasts of Note
  3. Chocolate Lovers Take Note
  4. Content: Creators and Consumers
  5. Keep Acting Like YouTube is About SkateBoarding Dogs

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  • http://www.justchickflicks.com clara mathews

    YouTube isjust a tool. It can be used to promote and market TV shows and films. AMC does tons of advertising for Mad Men and it has won all kinds of awards, but it to a You Tube video for you to hear the buzz about this show.

    btw-Mad Men is the best thing on TV. It is a smartly written, well acted show. You will love it!

  • http://www.movingfrommetowe.com KareAnderson

    Crhis
    I strongly suggest that you do watch the show form the beginning because, aside from the excellent writing, this is that rare series where some characters do grow, evolve, do unexpected things and yet show a continuing thread to their character. Yes i am a fan and so very grateful for tivo so our friends can gather at a time we choose to dine and watch 2 or 3 (well, sometimes up to 4) episodes.

    Plus we can stop it at anytime and discuss what we saw and felt – talk about turning TV into social media!

  • http://www.movingfrommetowe.com KareAnderson

    Crhis
    I strongly suggest that you do watch the show form the beginning because, aside from the excellent writing, this is that rare series where some characters do grow, evolve, do unexpected things and yet show a continuing thread to their character. Yes i am a fan and so very grateful for tivo so our friends can gather at a time we choose to dine and watch 2 or 3 (well, sometimes up to 4) episodes.

    Plus we can stop it at anytime and discuss what we saw and felt – talk about turning TV into social media!

  • http://www.movingfrommetowe.com/ kare anderson

    Crhis
    I strongly suggest that you do watch the show form the beginning because, aside from the excellent writing, this is that rare series where some characters do grow, evolve, do unexpected things and yet show a continuing thread to their character. Yes i am a fan and so very grateful for tivo so our friends can gather at a time we choose to dine and watch 2 or 3 (well, sometimes up to 4) episodes.

    Plus we can stop it at anytime and discuss what we saw and felt – talk about turning TV into social media!

  • http://thefuturebuzz.com Adam Singer

    “Is YouTube bad for TV and filmmakers?”

    Technologies and tools are not inherently “good” or “bad” for anything or anyone. They simply “are”. Is the iPod bad for radio? Radio was terrible as it was and people who enjoyed listening to music never listened to the radio anyway. Radio could have innovated and played DECENT music and had GOOD programming, better than the iPod – but they didn’t. Thus they failed and now everyone is their own DJ.

    Mediums that don’t change or evolve doom themselves. The internet was here quite awhile ago. The TV and film people sat in their ivory towers and didn’t bother to think things could change. Meanwhile the world went right along without them.

    YouTube could be the best thing to happen to film and TV if they embrace it. It is all so much free PR and promotional content for them. There is some great thinking about this over at Techdirt if you want to read more. Here:
    http://techdirt.com/articles/20081230/1936393262.shtml

  • http://thefuturebuzz.com Adam Singer

    “Is YouTube bad for TV and filmmakers?”

    Technologies and tools are not inherently “good” or “bad” for anything or anyone. They simply “are”. Is the iPod bad for radio? Radio was terrible as it was and people who enjoyed listening to music never listened to the radio anyway. Radio could have innovated and played DECENT music and had GOOD programming, better than the iPod – but they didn’t. Thus they failed and now everyone is their own DJ.

    Mediums that don’t change or evolve doom themselves. The internet was here quite awhile ago. The TV and film people sat in their ivory towers and didn’t bother to think things could change. Meanwhile the world went right along without them.

    YouTube could be the best thing to happen to film and TV if they embrace it. It is all so much free PR and promotional content for them. There is some great thinking about this over at Techdirt if you want to read more. Here:
    http://techdirt.com/articles/20081230/1936393262.shtml

  • http://thefuturebuzz.com Adam Singer

    “Is YouTube bad for TV and filmmakers?”

    Technologies and tools are not inherently “good” or “bad” for anything or anyone. They simply “are”. Is the iPod bad for radio? Radio was terrible as it was and people who enjoyed listening to music never listened to the radio anyway. Radio could have innovated and played DECENT music and had GOOD programming, better than the iPod – but they didn’t. Thus they failed and now everyone is their own DJ.

    Mediums that don’t change or evolve doom themselves. The internet was here quite awhile ago. The TV and film people sat in their ivory towers and didn’t bother to think things could change. Meanwhile the world went right along without them.

    YouTube could be the best thing to happen to film and TV if they embrace it. It is all so much free PR and promotional content for them. There is some great thinking about this over at Techdirt if you want to read more. Here:
    http://techdirt.com/articles/20081230/1936393262.shtml

  • http://www.hitsthatclick.com/blog Michael Slawin

    Isn’t this the same argument about watching a movie at a real theater vs watching the one we buy online or at some other store?

  • http://www.hitsthatclick.com/blog Michael Slawin

    Isn’t this the same argument about watching a movie at a real theater vs watching the one we buy online or at some other store?

  • http://www.hitsthatclick.com/blog Michael Slawin

    Isn’t this the same argument about watching a movie at a real theater vs watching the one we buy online or at some other store?

  • http://blog.ebsqart.com Amie Gillingham

    First–so glad you finally found Mad Men! It’s such a fantastic show on dozens and dozens of levels.

    Secondly, YouTube is fantastic for media producers. You can share bits and pieces that inspire you with people who trust your authority. It’s viral marketing at its best. I know from personal experience that even when I find something I like online and watch it for free on my computer, when it’s something I care about, I also buy the real deal. I do this with music, with tv shows, with movies. I know I’m not the only one. Granted the generation that came after us might not feel the same way and seems to have this sense of entitlement that things ought to be free, period. But ultimately, this sharing of things we’ve seen and like is nothing but good for the creator when credit is given to the source.

  • http://blog.ebsqart.com Amie Gillingham

    First–so glad you finally found Mad Men! It’s such a fantastic show on dozens and dozens of levels.

    Secondly, YouTube is fantastic for media producers. You can share bits and pieces that inspire you with people who trust your authority. It’s viral marketing at its best. I know from personal experience that even when I find something I like online and watch it for free on my computer, when it’s something I care about, I also buy the real deal. I do this with music, with tv shows, with movies. I know I’m not the only one. Granted the generation that came after us might not feel the same way and seems to have this sense of entitlement that things ought to be free, period. But ultimately, this sharing of things we’ve seen and like is nothing but good for the creator when credit is given to the source.

  • http://blog.ebsqart.com Amie Gillingham

    First–so glad you finally found Mad Men! It’s such a fantastic show on dozens and dozens of levels.

    Secondly, YouTube is fantastic for media producers. You can share bits and pieces that inspire you with people who trust your authority. It’s viral marketing at its best. I know from personal experience that even when I find something I like online and watch it for free on my computer, when it’s something I care about, I also buy the real deal. I do this with music, with tv shows, with movies. I know I’m not the only one. Granted the generation that came after us might not feel the same way and seems to have this sense of entitlement that things ought to be free, period. But ultimately, this sharing of things we’ve seen and like is nothing but good for the creator when credit is given to the source.

  • Laura Kangas

    Is YouTube bad for TV and filmmakers?

    Chris,
    I am thinking that you probably heard that the Pope will be broadcasting on You Tube via the Vatican’s new channel who’s address is http://www.youtube.com/vatican .
    I take this as a sign that even those in high places are adapting to their people’s ways. If it’s good for the Pope, then TV and filmmakers should follow their lead and find a way to make the technology work for them.
    I have followed Mad Men since it’s premier and thoroughly enjoy the show. I subscribed to TiVo because of this show. I find this show interesting on so many levels. The show depicts my parents generation. A generation some claim is the time to have lived, (the high life, when the living was easy), and I chuckle when I see them drinking and smoking in work, and even the women (pregnant women) smoke and drink in the middle of the afternoon. I think this clip is a significant representation of the whole idea of the show Mad Men, and to what the show it self hopes to achieve with it’s audience.
    I think that You Tube is a call to action to TV and filmmakers to step up to the plate and utilize the tools at hand to shake hands with their people and woo them for more.

  • Laura Kangas

    Is YouTube bad for TV and filmmakers?

    Chris,
    I am thinking that you probably heard that the Pope will be broadcasting on You Tube via the Vatican’s new channel who’s address is http://www.youtube.com/vatican .
    I take this as a sign that even those in high places are adapting to their people’s ways. If it’s good for the Pope, then TV and filmmakers should follow their lead and find a way to make the technology work for them.
    I have followed Mad Men since it’s premier and thoroughly enjoy the show. I subscribed to TiVo because of this show. I find this show interesting on so many levels. The show depicts my parents generation. A generation some claim is the time to have lived, (the high life, when the living was easy), and I chuckle when I see them drinking and smoking in work, and even the women (pregnant women) smoke and drink in the middle of the afternoon. I think this clip is a significant representation of the whole idea of the show Mad Men, and to what the show it self hopes to achieve with it’s audience.
    I think that You Tube is a call to action to TV and filmmakers to step up to the plate and utilize the tools at hand to shake hands with their people and woo them for more.

  • http://@LauraKangas Laura Kangas

    Is YouTube bad for TV and filmmakers?

    Chris,
    I am thinking that you probably heard that the Pope will be broadcasting on You Tube via the Vatican’s new channel who’s address is http://www.youtube.com/vatican .
    I take this as a sign that even those in high places are adapting to their people’s ways. If it’s good for the Pope, then TV and filmmakers should follow their lead and find a way to make the technology work for them.
    I have followed Mad Men since it’s premier and thoroughly enjoy the show. I subscribed to TiVo because of this show. I find this show interesting on so many levels. The show depicts my parents generation. A generation some claim is the time to have lived, (the high life, when the living was easy), and I chuckle when I see them drinking and smoking in work, and even the women (pregnant women) smoke and drink in the middle of the afternoon. I think this clip is a significant representation of the whole idea of the show Mad Men, and to what the show it self hopes to achieve with it’s audience.
    I think that You Tube is a call to action to TV and filmmakers to step up to the plate and utilize the tools at hand to shake hands with their people and woo them for more.

  • http://www.karenhighland.com Karen Highland

    You just said you’re going to buy the season of this show that you discovered on Youtube. You wouldn’t have otherwise, right? I’m thinking its good for film makers.

  • http://www.karenhighland.com Karen Highland

    You just said you’re going to buy the season of this show that you discovered on Youtube. You wouldn’t have otherwise, right? I’m thinking its good for film makers.

  • http://www.karenhighland.com Karen Highland

    You just said you’re going to buy the season of this show that you discovered on Youtube. You wouldn’t have otherwise, right? I’m thinking its good for film makers.

  • http://www.geekentrepreneur.net Wesley Craig Green

    First- Mad Men is a brilliant show! That scene you watched was one of the more powerful scenes I’ve seen in either film or tv in years.They simply nailed it.

    Secondly, I don’t understand why YouTube isn’t used more by both tv and movie people to preview their shows / movies. As I was writing this, I wondered how much of a frenzy it would have caused if the people behind LOST posted, say, the first half of the season’s premiere on YouTube a week before it televised? Granted, they had little clips everywhere before it premiered but I think a big bite of it would have feed the frenzy even more.

    Wesley
    The Geek Entrepreneur

  • http://www.geekentrepreneur.net Wesley Craig Green

    First- Mad Men is a brilliant show! That scene you watched was one of the more powerful scenes I’ve seen in either film or tv in years.They simply nailed it.

    Secondly, I don’t understand why YouTube isn’t used more by both tv and movie people to preview their shows / movies. As I was writing this, I wondered how much of a frenzy it would have caused if the people behind LOST posted, say, the first half of the season’s premiere on YouTube a week before it televised? Granted, they had little clips everywhere before it premiered but I think a big bite of it would have feed the frenzy even more.

    Wesley
    The Geek Entrepreneur

  • http://www.geekentrepreneur.net Wesley Green

    First- Mad Men is a brilliant show! That scene you watched was one of the more powerful scenes I’ve seen in either film or tv in years.They simply nailed it.

    Secondly, I don’t understand why YouTube isn’t used more by both tv and movie people to preview their shows / movies. As I was writing this, I wondered how much of a frenzy it would have caused if the people behind LOST posted, say, the first half of the season’s premiere on YouTube a week before it televised? Granted, they had little clips everywhere before it premiered but I think a big bite of it would have feed the frenzy even more.

    Wesley
    The Geek Entrepreneur

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  • http://koowiihost.com/web-development/all-in-1-packages/ KooWii

    I would say yes because people can watch their favorite shows on the internet for free and they will have lesser sales offline. Their profit is lesser with the growth of the internet as the media to upload free videos.

  • http://koowiihost.com/web-development/all-in-1-packages/ KooWii

    I would say yes because people can watch their favorite shows on the internet for free and they will have lesser sales offline. Their profit is lesser with the growth of the internet as the media to upload free videos.

  • http://koowiihost.com/web-development/all-in-1-packages/ KooWii

    I would say yes because people can watch their favorite shows on the internet for free and they will have lesser sales offline. Their profit is lesser with the growth of the internet as the media to upload free videos.

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