Comments on: How Mass Email Works http://www.chrisbrogan.com/how-mass-email-works/ Learn How Human Business Works - Beyond Social Media Mon, 22 Mar 2010 01:55:37 +0000 http://wordpress.org/?v=2.9 hourly 1 By: Tomas Belcik http://www.chrisbrogan.com/how-mass-email-works/comment-page-2/#comment-188422 Tomas Belcik Fri, 24 Apr 2009 01:04:31 +0000 http://www.chrisbrogan.com/?p=2557#comment-188422 What a great discussion on the subject of permission marketing. I realize my comment is a bit out of date given that most of this discussion took place 10 months ago. Reading how sensitive the subject it is for many, I am certainly not encouraged to contact my few thousand clients now in order to ask them to opt in, something I thought about recently to do, especially if all of them had either first contacted me themselves, attended my seminars and lectures, or did consulting with me though in neither situation at the time I asked them to opt it to my list. From the comments above it seems clear that while many could handle this sudden email inquiry on my part as they and I obviously had a prior business contact, many other, however, can go off deep end. In short, I truly have to ask myself if I really want to maintain a mailing list in the first place. What a great discussion on the subject of permission marketing. I realize my comment is a bit out of date given that most of this discussion took place 10 months ago. Reading how sensitive the subject it is for many, I am certainly not encouraged to contact my few thousand clients now in order to ask them to opt in, something I thought about recently to do, especially if all of them had either first contacted me themselves, attended my seminars and lectures, or did consulting with me though in neither situation at the time I asked them to opt it to my list. From the comments above it seems clear that while many could handle this sudden email inquiry on my part as they and I obviously had a prior business contact, many other, however, can go off deep end. In short, I truly have to ask myself if I really want to maintain a mailing list in the first place.

]]> By: Tomas Belcik http://www.chrisbrogan.com/how-mass-email-works/comment-page-2/#comment-167325 Tomas Belcik Thu, 23 Apr 2009 20:04:31 +0000 http://www.chrisbrogan.com/?p=2557#comment-167325 What a great discussion on the subject of permission marketing. I realize my comment is a bit out of date given that most of this discussion took place 10 months ago. Reading how sensitive the subject it is for many, I am certainly not encouraged to contact my few thousand clients now in order to ask them to opt in, something I thought about recently to do, especially if all of them had either first contacted me themselves, attended my seminars and lectures, or did consulting with me though in neither situation at the time I asked them to opt it to my list. From the comments above it seems clear that while many could handle this sudden email inquiry on my part as they and I obviously had a prior business contact, many other, however, can go off deep end. In short, I truly have to ask myself if I really want to maintain a mailing list in the first place. What a great discussion on the subject of permission marketing. I realize my comment is a bit out of date given that most of this discussion took place 10 months ago. Reading how sensitive the subject it is for many, I am certainly not encouraged to contact my few thousand clients now in order to ask them to opt in, something I thought about recently to do, especially if all of them had either first contacted me themselves, attended my seminars and lectures, or did consulting with me though in neither situation at the time I asked them to opt it to my list. From the comments above it seems clear that while many could handle this sudden email inquiry on my part as they and I obviously had a prior business contact, many other, however, can go off deep end. In short, I truly have to ask myself if I really want to maintain a mailing list in the first place.

]]> By: Marshall Wise http://www.chrisbrogan.com/how-mass-email-works/comment-page-2/#comment-164514 Marshall Wise Fri, 20 Mar 2009 21:44:21 +0000 http://www.chrisbrogan.com/?p=2557#comment-164514 i lovet his so much! i lovet his so much!

]]> By: Invitation spam: How to infect your viral meme | More Than Marketing http://www.chrisbrogan.com/how-mass-email-works/comment-page-2/#comment-144724 Invitation spam: How to infect your viral meme | More Than Marketing Wed, 12 Nov 2008 23:09:53 +0000 http://www.chrisbrogan.com/?p=2557#comment-144724 [...] the best and the brightest–and the most well intentioned–have fallen victim to concerns about email abuse. [...] [...] the best and the brightest–and the most well intentioned–have fallen victim to concerns about email abuse. [...]

]]> By:   Uncategorized | Write Your LinkedIn Profile for Your Future  — Recycle Email http://www.chrisbrogan.com/how-mass-email-works/comment-page-2/#comment-130510   Uncategorized | Write Your LinkedIn Profile for Your Future  — Recycle Email Sun, 10 Aug 2008 16:38:13 +0000 http://www.chrisbrogan.com/?p=2557#comment-130510 [...] How Mass Email Works [...] [...] How Mass Email Works [...]

]]> By: Does Size Matter | chrisbrogan.com http://www.chrisbrogan.com/how-mass-email-works/comment-page-2/#comment-130388 Does Size Matter | chrisbrogan.com Sat, 09 Aug 2008 12:24:33 +0000 http://www.chrisbrogan.com/?p=2557#comment-130388 [...] How Mass Email Works [...] [...] How Mass Email Works [...]

]]> By: Guinevere http://www.chrisbrogan.com/how-mass-email-works/comment-page-2/#comment-125155 Guinevere Mon, 02 Jun 2008 11:53:08 +0000 http://www.chrisbrogan.com/?p=2557#comment-125155 Commercial email is spam if there's no existing business relationship between the two parties. As you said, you emailed people who were in your LinkedIn circle and provided an opt-out, so... it's not spam. If it were, I wouldn't have subscribed, but I did. :) Commercial email is spam if there’s no existing business relationship between the two parties. As you said, you emailed people who were in your LinkedIn circle and provided an opt-out, so… it’s not spam. If it were, I wouldn’t have subscribed, but I did. :)

]]> By: Rob Metras http://www.chrisbrogan.com/how-mass-email-works/comment-page-2/#comment-125099 Rob Metras Sun, 01 Jun 2008 15:30:08 +0000 http://www.chrisbrogan.com/?p=2557#comment-125099 I am quite happy to receive marketing mail when I have opted in either knowingly or by virtue that I showed an interest in your site. You have acted correctly and have your CANSPAM notice. What's the big deal? Much ado about Nothing I am quite happy to receive marketing mail when I have opted in either knowingly or by virtue that I showed an interest in your site. You have acted correctly and have your CANSPAM notice. What’s the big deal?
Much ado about Nothing

]]> By: Greg Cangialosi http://www.chrisbrogan.com/how-mass-email-works/comment-page-2/#comment-125029 Greg Cangialosi Fri, 30 May 2008 23:53:25 +0000 http://www.chrisbrogan.com/?p=2557#comment-125029 Wow Chris, lots of great comments! You certainly sparked a debate around permission marketing and thoughts on mass email marketing! Its a tricky subject no matter which way you look at it, as "spam" is perceived differently from the eye of every recipient. The point I would like to make is that one of the big trends in email marketing these days around whats perceived as "spam or junk mail" is around relevance. Irrelevance truly is the new spam. So to all of the people who were initially contacted by you, thats the decision that they need to make, is Chris Brogan's content relevant to me? In my opinion, you went about this correctly. You gave the folks on your list an initial contact message, asked them if they want to hear from you via email, and gave them the clear option to act on that decision. If you are not relevant in their world, hopefully they opted out, which we handle on the fly for you, and those people will never receive emails from you again. You know we take permission marketing VERY SERIOUSLY, and would advise you if your mailings generated high complaint rates, etc and your did not. It merely sparked some good conversation around the idea of permission marketing. Thanks again for using our service! We appreciate it and are happy to help whenever needed. Best, Greg Cangialosi Blue Sky Factory, Inc Wow Chris, lots of great comments! You certainly sparked a debate around permission marketing and thoughts on mass email marketing!

Its a tricky subject no matter which way you look at it, as “spam” is perceived differently from the eye of every recipient.

The point I would like to make is that one of the big trends in email marketing these days around whats perceived as “spam or junk mail” is around relevance. Irrelevance truly is the new spam. So to all of the people who were initially contacted by you, thats the decision that they need to make, is Chris Brogan’s content relevant to me?

In my opinion, you went about this correctly. You gave the folks on your list an initial contact message, asked them if they want to hear from you via email, and gave them the clear option to act on that decision.

If you are not relevant in their world, hopefully they opted out, which we handle on the fly for you, and those people will never receive emails from you again.

You know we take permission marketing VERY SERIOUSLY, and would advise you if your mailings generated high complaint rates, etc and your did not. It merely sparked some good conversation around the idea of permission marketing.

Thanks again for using our service! We appreciate it and are happy to help whenever needed.

Best,

Greg Cangialosi
Blue Sky Factory, Inc

]]> By: randulo http://www.chrisbrogan.com/how-mass-email-works/comment-page-2/#comment-124987 randulo Fri, 30 May 2008 06:30:11 +0000 http://www.chrisbrogan.com/?p=2557#comment-124987 Question: is giving your business card to someone considered giving them our email to put on a mailing list? If the answer to the above question is "yes, giving your card to someone is asking to be put on their impersonal periodic mailing list", then we need business cards with no email for certain people we meet casually. It's fairly common for people to ask you for your card, even though there's no likely synergy between you. That's fine as long as they don't then send me the hair transplant mailings. I totally agree that linking up with Chris or someone else is not like just giving them a business card, it is giving them your email and saying "feel free to get in touch". Maybe there's a nuance here: who initiates the contact? That begs the question do people whom you know you never want to see or hear from again ask you for your card? Do you give it? à suivre... Question: is giving your business card to someone considered giving them our email to put on a mailing list?

If the answer to the above question is “yes, giving your card to someone is asking to be put on their impersonal periodic mailing list”, then we need business cards with no email for certain people we meet casually. It’s fairly common for people to ask you for your card, even though there’s no likely synergy between you. That’s fine as long as they don’t then send me the hair transplant mailings.

I totally agree that linking up with Chris or someone else is not like just giving them a business card, it is giving them your email and saying “feel free to get in touch”. Maybe there’s a nuance here: who initiates the contact?

That begs the question do people whom you know you never want to see or hear from again ask you for your card? Do you give it?

à suivre…

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