Comments on: It’s All About You

By: How to Write Valuable Content for Your Target Audience

How to Write Valuable Content for Your Target Audience — Wed, 16 Sep 2009 00:00:54 +0000

[...] Promote the success of your customers , not your own [...]

By: The NFL Guide to Website Traffic

The NFL Guide to Website Traffic — Tue, 15 Sep 2009 23:08:27 +0000

[...] A paid traffic source that glows about their clients’ success is much better than a paid source who brags about their own…. [...]

By: Digital ID Coach » On Being the Brand

Digital ID Coach » On Being the Brand — Sun, 14 Jun 2009 19:44:29 +0000

[...] this a good thing, as you are your own “brand.” For example, see Chris Brogan’s It’s All About You post, or notes from Roxanne Darling’s Your Personal Brand is an Opportunity for Freedom [...]

By: The NFL Guide to Website Traffic « DayneShuda.com

The NFL Guide to Website Traffic « DayneShuda.com — Wed, 04 Mar 2009 02:23:04 +0000

[...] A paid traffic source that glows about their clients’ success is much better than a paid source who brags about their own…. [...]

By: How to Write Valuable Content for Your Target Audience « DayneShuda.com

How to Write Valuable Content for Your Target Audience « DayneShuda.com — Wed, 25 Feb 2009 01:57:20 +0000

[...] Promote the success of your customers , not your own [...]

By: Stripping down to the basics « Bippity Boppity Blog

Stripping down to the basics « Bippity Boppity Blog — Tue, 24 Feb 2009 20:31:18 +0000

[...] blog can greatly improve company reputation, empower employees, and build public trust. Blogger, Chris Brogan offers advice for business using social media tools to reach their customers. He urges businesses [...]

By: Joe Alban

Joe Alban — Mon, 23 Feb 2009 22:31:52 +0000

Great post. It is very easy, especially in my field, acupuncture and Chinese medicine, to talk about yourself, your training, your thought process, your approach, etc. The trick is to keep it other focused, and still bring out your uniqueness.

That is where there is a great balance, a yin yang relationship (forgive me) between the blog and the about page. The about page is yin, that means it is the foundation, the solid ground which says who you are and what you can do for the client. The Yang, which is more active, is more about the creating the personality, the teaching, going out to the internet world and getting known. But without the strong foundation, it will not attract anybody, it will just be waster cyber energy.

Sad to hear your favorite cafe is closing it’s doors. I really liked their idea for the blog and was considering something a little similar for my blog about my acupuncture practice.

By: This Weeks Helpful Reads… Week 147

This Weeks Helpful Reads… Week 147 — Sun, 22 Feb 2009 11:30:41 +0000

[...] and links each week to provide the widest range of information for the home business entrepreneur. It’s All About You by Chris Brogan… If you ever met Chris you would know that this is his mantra. He always [...]

By: Adriel Hampton

Adriel Hampton — Sun, 22 Feb 2009 04:35:31 +0000

I do pro bono communications and political consulting for friends and just about anybody who wants to talk about the stuff that interests me. Your advice is spot on, at least for someone like me who has absolutely NO PROBLEM talking about himself for sustained periods of time (hope that wasn’t my “about” page you were looking at!).
I got similar advice from @krazykriz, a very smart Gov 2.0 guy, who recommended always starting out a training or consulting session by asking what the problems are that need solving. Sometimes I think I know, but that’s not always so.
Along with asking questions, I find it’s great to talk up what other people are doing. It adds to the community, and may create relationships that are ultimately going to be much more valuable than a back and forth with me.

By: Jasmin

Jasmin — Sat, 21 Feb 2009 20:56:36 +0000

Hi Chris. I’ve met the positive kind of people you describe. People who don’t have much time, but always have time for others.People who take the time to stop, listen, and pay attention.
Recently I sat in a meeting where somebody was using two mobile phones under the table while people were talking. Perhaps he thought he was listening and able to multitask,but he certainly let us know what he thought was important. When I write on my personal blog I feel hyper-aware of when I am using ‘I’ too much. I really want it to be about others, although I guess the nature of personal blogging is that it pivots around my own view of the world. I would rather let people know what we have in common and why we should connect, rather than telling them they should read my blog because of any kind of self importance. Our stories and our backgrounds are part of what helps us to connect, the trick I find is not letting those stories become our identities.