Social networks are multiplying. You can’t deny that. To that end, along comes Linqia, a search tool that intends to help people understand what’s out there, and where they might find people with shared interests. One way to think of it is “Yelp for Social Networks.”
The average consumer might not know they need this tool yet. I imagine this will be more interesting for marketers and advertisers right off the bat, because it’s a way to find more niches and more places to reach people with shared interests. Non-profits might benefit from using it, too.
It’s brand new and growing, so a lot of my searches weren’t immediately successful. I’m thinking that once a growing user base can get in here and do some populating, that will change.
One to watch, insofar as we need a way to “see” the various social networks that exist out there.
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