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	<title>Comments on: Media Makers Need to Climb the Value Chain</title>
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	<link>http://www.chrisbrogan.com/media-makers-need-to-climb-the-value-chain/</link>
	<description>Learn How Human Business Works - Beyond Social Media</description>
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		<title>By: Chris Heuer&#8217;s Idea Engine &#187; links for 2007-04-22</title>
		<link>http://www.chrisbrogan.com/media-makers-need-to-climb-the-value-chain/comment-page-2/#comment-25379</link>
		<dc:creator>Chris Heuer&#8217;s Idea Engine &#187; links for 2007-04-22</dc:creator>
		<pubDate>Mon, 23 Apr 2007 21:23:35 +0000</pubDate>
		<guid isPermaLink="false">http://grasshopperfactory.com/cbc/media-makers-need-to-climb-the-value-chain/#comment-25379</guid>
		<description>[...] [chrisbrogan.com] » Blog Archive » Media Makers Need to Climb the Value Chain Some really great thoughts here from Zen master Chris Brogan - gotta love this guy&#8230; (tags: media newmedia podcasting video blogging socialmedianow futureoflocalmedia) [...]</description>
		<content:encoded><![CDATA[<p>[...] [chrisbrogan.com] » Blog Archive » Media Makers Need to Climb the Value Chain Some really great thoughts here from Zen master Chris Brogan &#8211; gotta love this guy&#8230; (tags: media newmedia podcasting video blogging socialmedianow futureoflocalmedia) [...]</p>
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	<item>
		<title>By: TheFemGeek</title>
		<link>http://www.chrisbrogan.com/media-makers-need-to-climb-the-value-chain/comment-page-2/#comment-23798</link>
		<dc:creator>TheFemGeek</dc:creator>
		<pubDate>Thu, 19 Apr 2007 09:08:16 +0000</pubDate>
		<guid isPermaLink="false">http://grasshopperfactory.com/cbc/media-makers-need-to-climb-the-value-chain/#comment-23798</guid>
		<description>As someone who is in film school i&#039;ll say this, in Hollywood it is a consentious that 90% of scripts that are being made are utterly crap. Some would argue fevereshly that it&#039;s 95%. Now saying that where does that leave production value? Unfortunately left with trying to pretty things up because there is no story. Does this represent the whole ideology when it comes to all visual productions? In my opinion, NO. I say this because I think it will always be about content. One example is the fact that most people fight to download mp3&#039;s instead of trying to get a higher quality recording. They don&#039;t care if it&#039;s compressed like hell, they just want to hear the song they want. Most musicians talk about how bad the quality of music a mp3 has but average joe will look at the musician and say&quot;...huh?&quot; As a listener of podcast, because I am tired of the same four songs that are played on the radio constantly, as a viewer of vidcast, because I&#039;m looking for some content that would get me engulfed and thinking with a splash of laughter, and as a filmmaker who is trying to create content I would want to see, I am going with the content and story. Plus I also believe that if you have crappy equipment or less than professional equipment, that&#039;s no excuse for shoddy work. When a story comes your way, let the people get as much as they can from it. And if time and expense permits give them the top of the line. It&#039;ll only leave them wanting more and a true fan will stick with you shaking camera or not.</description>
		<content:encoded><![CDATA[<p>As someone who is in film school i&#8217;ll say this, in Hollywood it is a consentious that 90% of scripts that are being made are utterly crap. Some would argue fevereshly that it&#8217;s 95%. Now saying that where does that leave production value? Unfortunately left with trying to pretty things up because there is no story. Does this represent the whole ideology when it comes to all visual productions? In my opinion, NO. I say this because I think it will always be about content. One example is the fact that most people fight to download mp3&#8242;s instead of trying to get a higher quality recording. They don&#8217;t care if it&#8217;s compressed like hell, they just want to hear the song they want. Most musicians talk about how bad the quality of music a mp3 has but average joe will look at the musician and say&#8221;&#8230;huh?&#8221; As a listener of podcast, because I am tired of the same four songs that are played on the radio constantly, as a viewer of vidcast, because I&#8217;m looking for some content that would get me engulfed and thinking with a splash of laughter, and as a filmmaker who is trying to create content I would want to see, I am going with the content and story. Plus I also believe that if you have crappy equipment or less than professional equipment, that&#8217;s no excuse for shoddy work. When a story comes your way, let the people get as much as they can from it. And if time and expense permits give them the top of the line. It&#8217;ll only leave them wanting more and a true fan will stick with you shaking camera or not.</p>
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	<item>
		<title>By: thefemgeek</title>
		<link>http://www.chrisbrogan.com/media-makers-need-to-climb-the-value-chain/comment-page-2/#comment-234621</link>
		<dc:creator>thefemgeek</dc:creator>
		<pubDate>Thu, 19 Apr 2007 09:08:00 +0000</pubDate>
		<guid isPermaLink="false">http://grasshopperfactory.com/cbc/media-makers-need-to-climb-the-value-chain/#comment-234621</guid>
		<description>As someone who is in film school i&#039;ll say this, in Hollywood it is a consentious that 90% of scripts that are being made are utterly crap. Some would argue fevereshly that it&#039;s 95%. Now saying that where does that leave production value? Unfortunately left with trying to pretty things up because there is no story. Does this represent the whole ideology when it comes to all visual productions? In my opinion, NO. I say this because I think it will always be about content. One example is the fact that most people fight to download mp3&#039;s instead of trying to get a higher quality recording. They don&#039;t care if it&#039;s compressed like hell, they just want to hear the song they want. Most musicians talk about how bad the quality of music a mp3 has but average joe will look at the musician and say&quot;...huh?&quot; As a listener of podcast, because I am tired of the same four songs that are played on the radio constantly, as a viewer of vidcast, because I&#039;m looking for some content that would get me engulfed and thinking with a splash of laughter, and as a filmmaker who is trying to create content I would want to see, I am going with the content and story. Plus I also believe that if you have crappy equipment or less than professional equipment, that&#039;s no excuse for shoddy work. When a story comes your way, let the people get as much as they can from it. And if time and expense permits give them the top of the line. It&#039;ll only leave them wanting more and a true fan will stick with you shaking camera or not.</description>
		<content:encoded><![CDATA[<p>As someone who is in film school i&#8217;ll say this, in Hollywood it is a consentious that 90% of scripts that are being made are utterly crap. Some would argue fevereshly that it&#8217;s 95%. Now saying that where does that leave production value? Unfortunately left with trying to pretty things up because there is no story. Does this represent the whole ideology when it comes to all visual productions? In my opinion, NO. I say this because I think it will always be about content. One example is the fact that most people fight to download mp3&#8242;s instead of trying to get a higher quality recording. They don&#8217;t care if it&#8217;s compressed like hell, they just want to hear the song they want. Most musicians talk about how bad the quality of music a mp3 has but average joe will look at the musician and say&#8221;&#8230;huh?&#8221; As a listener of podcast, because I am tired of the same four songs that are played on the radio constantly, as a viewer of vidcast, because I&#8217;m looking for some content that would get me engulfed and thinking with a splash of laughter, and as a filmmaker who is trying to create content I would want to see, I am going with the content and story. Plus I also believe that if you have crappy equipment or less than professional equipment, that&#8217;s no excuse for shoddy work. When a story comes your way, let the people get as much as they can from it. And if time and expense permits give them the top of the line. It&#8217;ll only leave them wanting more and a true fan will stick with you shaking camera or not.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: thefemgeek</title>
		<link>http://www.chrisbrogan.com/media-makers-need-to-climb-the-value-chain/comment-page-2/#comment-234622</link>
		<dc:creator>thefemgeek</dc:creator>
		<pubDate>Thu, 19 Apr 2007 09:08:00 +0000</pubDate>
		<guid isPermaLink="false">http://grasshopperfactory.com/cbc/media-makers-need-to-climb-the-value-chain/#comment-234622</guid>
		<description>As someone who is in film school i&#039;ll say this, in Hollywood it is a consentious that 90% of scripts that are being made are utterly crap. Some would argue fevereshly that it&#039;s 95%. Now saying that where does that leave production value? Unfortunately left with trying to pretty things up because there is no story. Does this represent the whole ideology when it comes to all visual productions? In my opinion, NO. I say this because I think it will always be about content. One example is the fact that most people fight to download mp3&#039;s instead of trying to get a higher quality recording. They don&#039;t care if it&#039;s compressed like hell, they just want to hear the song they want. Most musicians talk about how bad the quality of music a mp3 has but average joe will look at the musician and say&quot;...huh?&quot; As a listener of podcast, because I am tired of the same four songs that are played on the radio constantly, as a viewer of vidcast, because I&#039;m looking for some content that would get me engulfed and thinking with a splash of laughter, and as a filmmaker who is trying to create content I would want to see, I am going with the content and story. Plus I also believe that if you have crappy equipment or less than professional equipment, that&#039;s no excuse for shoddy work. When a story comes your way, let the people get as much as they can from it. And if time and expense permits give them the top of the line. It&#039;ll only leave them wanting more and a true fan will stick with you shaking camera or not.</description>
		<content:encoded><![CDATA[<p>As someone who is in film school i&#8217;ll say this, in Hollywood it is a consentious that 90% of scripts that are being made are utterly crap. Some would argue fevereshly that it&#8217;s 95%. Now saying that where does that leave production value? Unfortunately left with trying to pretty things up because there is no story. Does this represent the whole ideology when it comes to all visual productions? In my opinion, NO. I say this because I think it will always be about content. One example is the fact that most people fight to download mp3&#8242;s instead of trying to get a higher quality recording. They don&#8217;t care if it&#8217;s compressed like hell, they just want to hear the song they want. Most musicians talk about how bad the quality of music a mp3 has but average joe will look at the musician and say&#8221;&#8230;huh?&#8221; As a listener of podcast, because I am tired of the same four songs that are played on the radio constantly, as a viewer of vidcast, because I&#8217;m looking for some content that would get me engulfed and thinking with a splash of laughter, and as a filmmaker who is trying to create content I would want to see, I am going with the content and story. Plus I also believe that if you have crappy equipment or less than professional equipment, that&#8217;s no excuse for shoddy work. When a story comes your way, let the people get as much as they can from it. And if time and expense permits give them the top of the line. It&#8217;ll only leave them wanting more and a true fan will stick with you shaking camera or not.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Kfir Pravda</title>
		<link>http://www.chrisbrogan.com/media-makers-need-to-climb-the-value-chain/comment-page-2/#comment-23677</link>
		<dc:creator>Kfir Pravda</dc:creator>
		<pubDate>Thu, 19 Apr 2007 00:01:22 +0000</pubDate>
		<guid isPermaLink="false">http://grasshopperfactory.com/cbc/media-makers-need-to-climb-the-value-chain/#comment-23677</guid>
		<description>a relevant post re the story point - http://pravdam.wordpress.com/2007/04/18/when-poor-%e2%80%93-write-a-good-story/

Yep, i am the 27,000 + 1...</description>
		<content:encoded><![CDATA[<p>a relevant post re the story point &#8211; <a href="http://pravdam.wordpress.com/2007/04/18/when-poor-%e2%80%93-write-a-good-story/" rel="nofollow">http://pravdam.wordpress.com/2007/04/18/when-poor-%e2%80%93-write-a-good-story/</a></p>
<p>Yep, i am the 27,000 + 1&#8230;</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Kfir Pravda</title>
		<link>http://www.chrisbrogan.com/media-makers-need-to-climb-the-value-chain/comment-page-2/#comment-234619</link>
		<dc:creator>Kfir Pravda</dc:creator>
		<pubDate>Thu, 19 Apr 2007 00:01:00 +0000</pubDate>
		<guid isPermaLink="false">http://grasshopperfactory.com/cbc/media-makers-need-to-climb-the-value-chain/#comment-234619</guid>
		<description>a relevant post re the story point - http://pravdam.wordpress.com/2007/04/18/when-poor-%e2%80%93-write-a-good-story/

Yep, i am the 27,000 + 1...</description>
		<content:encoded><![CDATA[<p>a relevant post re the story point &#8211; <a href="http://pravdam.wordpress.com/2007/04/18/when-poor-%e2%80%93-write-a-good-story/" rel="nofollow">http://pravdam.wordpress.com/2007/04/18/when-poor-%e2%80%93-write-a-good-story/</a></p>
<p>Yep, i am the 27,000 + 1&#8230;</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Kfir Pravda</title>
		<link>http://www.chrisbrogan.com/media-makers-need-to-climb-the-value-chain/comment-page-2/#comment-234620</link>
		<dc:creator>Kfir Pravda</dc:creator>
		<pubDate>Thu, 19 Apr 2007 00:01:00 +0000</pubDate>
		<guid isPermaLink="false">http://grasshopperfactory.com/cbc/media-makers-need-to-climb-the-value-chain/#comment-234620</guid>
		<description>a relevant post re the story point - http://pravdam.wordpress.com/2007/04/18/when-poor-%e2%80%93-write-a-good-story/

Yep, i am the 27,000 + 1...</description>
		<content:encoded><![CDATA[<p>a relevant post re the story point &#8211; <a href="http://pravdam.wordpress.com/2007/04/18/when-poor-%e2%80%93-write-a-good-story/" rel="nofollow">http://pravdam.wordpress.com/2007/04/18/when-poor-%e2%80%93-write-a-good-story/</a></p>
<p>Yep, i am the 27,000 + 1&#8230;</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: g14productions</title>
		<link>http://www.chrisbrogan.com/media-makers-need-to-climb-the-value-chain/comment-page-2/#comment-23554</link>
		<dc:creator>g14productions</dc:creator>
		<pubDate>Wed, 18 Apr 2007 16:23:00 +0000</pubDate>
		<guid isPermaLink="false">http://grasshopperfactory.com/cbc/media-makers-need-to-climb-the-value-chain/#comment-23554</guid>
		<description>Jon,

Comedy:

www.g14productions.com
www.galacticast.com

Drama:
www.samhas7friends.com

Also check out Goodnight Burbank and Agent Xenon.  

Hope you enjoy!

Matthew</description>
		<content:encoded><![CDATA[<p>Jon,</p>
<p>Comedy:</p>
<p><a href="http://www.g14productions.com" rel="nofollow">http://www.g14productions.com</a><br />
<a href="http://www.galacticast.com" rel="nofollow">http://www.galacticast.com</a></p>
<p>Drama:<br />
<a href="http://www.samhas7friends.com" rel="nofollow">http://www.samhas7friends.com</a></p>
<p>Also check out Goodnight Burbank and Agent Xenon.  </p>
<p>Hope you enjoy!</p>
<p>Matthew</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: g14productions</title>
		<link>http://www.chrisbrogan.com/media-makers-need-to-climb-the-value-chain/comment-page-2/#comment-234617</link>
		<dc:creator>g14productions</dc:creator>
		<pubDate>Wed, 18 Apr 2007 16:23:00 +0000</pubDate>
		<guid isPermaLink="false">http://grasshopperfactory.com/cbc/media-makers-need-to-climb-the-value-chain/#comment-234617</guid>
		<description>Jon,

Comedy:

www.g14productions.com
www.galacticast.com

Drama:
www.samhas7friends.com

Also check out Goodnight Burbank and Agent Xenon.  

Hope you enjoy!

Matthew</description>
		<content:encoded><![CDATA[<p>Jon,</p>
<p>Comedy:</p>
<p><a href="http://www.g14productions.com" rel="nofollow">http://www.g14productions.com</a><br />
<a href="http://www.galacticast.com" rel="nofollow">http://www.galacticast.com</a></p>
<p>Drama:<br />
<a href="http://www.samhas7friends.com" rel="nofollow">http://www.samhas7friends.com</a></p>
<p>Also check out Goodnight Burbank and Agent Xenon.  </p>
<p>Hope you enjoy!</p>
<p>Matthew</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: g14productions</title>
		<link>http://www.chrisbrogan.com/media-makers-need-to-climb-the-value-chain/comment-page-2/#comment-234618</link>
		<dc:creator>g14productions</dc:creator>
		<pubDate>Wed, 18 Apr 2007 16:23:00 +0000</pubDate>
		<guid isPermaLink="false">http://grasshopperfactory.com/cbc/media-makers-need-to-climb-the-value-chain/#comment-234618</guid>
		<description>Jon,

Comedy:

www.g14productions.com
www.galacticast.com

Drama:
www.samhas7friends.com

Also check out Goodnight Burbank and Agent Xenon.  

Hope you enjoy!

Matthew</description>
		<content:encoded><![CDATA[<p>Jon,</p>
<p>Comedy:</p>
<p><a href="http://www.g14productions.com" rel="nofollow">http://www.g14productions.com</a><br />
<a href="http://www.galacticast.com" rel="nofollow">http://www.galacticast.com</a></p>
<p>Drama:<br />
<a href="http://www.samhas7friends.com" rel="nofollow">http://www.samhas7friends.com</a></p>
<p>Also check out Goodnight Burbank and Agent Xenon.  </p>
<p>Hope you enjoy!</p>
<p>Matthew</p>
]]></content:encoded>
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