In contrast, I’ve watched every episode of geek-brief since I subscribed.

In contrast, I’ve watched every episode of geek-brief since I subscribed.

True, anyone can do video. That is truly energizing and, in fact, revolutionary. But, just because anyone can to video, doesn’t mean they deserve an audience. Here’s my comment on Arrington’s blog.

“Mike Arrington, at the spring VON conference, at your session with Robert Scoble, you said doing video was “hard”. You were half right. It’s hard when you do it RIGHT. By “right”, I mean having a working knowledge of the language of film.

I’ve got to echo the comments of Mike Butcher here. Video is nice “icing on the cake”, and when syndicated, can drive people to your site. I never really quite understood then need to SEE a 20 minute talking head. I think you can use video to tell business stories in a human compelling way. To do that though you need to have an understanding of the “grammar” or narrative style of visual storytelling.

If PodTech hopes to capitalize on producing their own content, they need to reach out to people who combine a traditional media skill set with a passion for emerging media. I’m just sayin’.”

True, anyone can do video. That is truly energizing and, in fact, revolutionary. But, just because anyone can to video, doesn’t mean they deserve an audience. Here’s my comment on Arrington’s blog.

“Mike Arrington, at the spring VON conference, at your session with Robert Scoble, you said doing video was “hard”. You were half right. It’s hard when you do it RIGHT. By “right”, I mean having a working knowledge of the language of film.

I’ve got to echo the comments of Mike Butcher here. Video is nice “icing on the cake”, and when syndicated, can drive people to your site. I never really quite understood then need to SEE a 20 minute talking head. I think you can use video to tell business stories in a human compelling way. To do that though you need to have an understanding of the “grammar” or narrative style of visual storytelling.

If PodTech hopes to capitalize on producing their own content, they need to reach out to people who combine a traditional media skill set with a passion for emerging media. I’m just sayin’.”