By: What are you REALLY selling? Identifying key benefits

What are you REALLY selling? Identifying key benefits — Mon, 16 May 2011 13:05:35 +0000

[...] Sell Benefits Not Features (ChrisBrogan.com) [...]

By: evden eve nakliyat

evden eve nakliyat — Tue, 25 May 2010 20:10:39 +0000

harik.www.osmanoğlunakliyat.com.tr

By: Is the only way to make money with your content online is by selling it? « The Profitable Copywriter

Fri, 27 Feb 2009 23:41:04 +0000

[...] Sell Benefits Not Features (chrisbrogan.com) Possibly related posts: (automatically generated)Great Website Content! How To Get Visitors To Read It?Free LOTR: Conquest DLC, not so free Skate 2 contentFalse Hopes for Internet ProfitsClive Thompson on How T-Shirts Keep Online Content Free [...]

By: Så hanterar du din digitala identitet i framtiden | stefan deak

Så hanterar du din digitala identitet i framtiden | stefan deak — Wed, 14 Jan 2009 14:49:47 +0000

[...] nyaste teknologin. Det är inte tjänsterna i sig som är intressanta, utan vad de gör för oss. Chris Brogan har formulerat det här på ett bra sätt i en bloggpost: Twitter isn’t amazing. The ability to connect to many voices in a collaborative way is amazing. [...]

By: J&J Annoys Moms: What NOT To Do In Social Media « Hot Mommas Main Blog

J&J Annoys Moms: What NOT To Do In Social Media « Hot Mommas Main Blog — Mon, 22 Dec 2008 02:17:17 +0000

[...] sight of the fact that it is the INTERACTION not the APPLICATION that makes social media special. Here is that [...]

By: frank

frank — Mon, 24 Nov 2008 01:25:25 +0000

Selling benefits vs. features …

I think the true challenge here is depth of knowledge and experience. When you are new to a tool (or anything else for that matter) it’s common to see the features – the wow factor stuff. But as you begin to understand the tools better, gain some real experience using them as well as practical application … you then begin to see the benefits more clearly. That takes time!

Keep the excitement about the features, keep using, exploring, testing & messing up … eventually you land on true benefit … or you figure out there is none and move on :)

–
http://twitter.com/franswaa

By: frank

frank — Mon, 24 Nov 2008 01:25:00 +0000

Selling benefits vs. features …

Keep the excitement about the features, keep using, exploring, testing & messing up … eventually you land on true benefit … or you figure out there is none and move on :)

–
http://twitter.com/franswaa

By: Katie Langston

Katie Langston — Sun, 23 Nov 2008 21:41:35 +0000

Chris, excellent post and a very important point regardless of what you’re selling–whether it’s software or soft drinks.

By: Katie Langston

Katie Langston — Sun, 23 Nov 2008 21:41:00 +0000

Chris, excellent post and a very important point regardless of what you’re selling–whether it’s software or soft drinks.

Comments on: Sell Benefits Not Features

By: What are you REALLY selling? Identifying key benefits

By: ed hardy

By: evden eve nakliyat

By: Is the only way to make money with your content online is by selling it? « The Profitable Copywriter

By: Så hanterar du din digitala identitet i framtiden | stefan deak

By: J&J Annoys Moms: What NOT To Do In Social Media « Hot Mommas Main Blog

By: frank

By: frank

By: Katie Langston

By: Katie Langston