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	<title>Comments on: Social Media Strategy- The Planning Stage</title>
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	<link>http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/</link>
	<description>Learn How Human Business Works - Beyond Social Media</description>
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		<title>By: executive leadership development</title>
		<link>http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/comment-page-1/#comment-180305</link>
		<dc:creator>executive leadership development</dc:creator>
		<pubDate>Wed, 07 Oct 2009 22:49:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=2610#comment-180305</guid>
		<description>Hey great post, I&#039;m adding you to my list of blogs to keep up with. Please feel free to use (w/credit to the site)  any of my executive leadership development program tools for training for your posts/content. :-)</description>
		<content:encoded><![CDATA[<p>Hey great post, I&#8217;m adding you to my list of blogs to keep up with. Please feel free to use (w/credit to the site)  any of my executive leadership development program tools for training for your posts/content. :-)</p>
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		<title>By: 10 Questions to Get You Started Using Social Media for Your Nonprofit or Do-Good Project &#124; Legal-Sleaze.com</title>
		<link>http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/comment-page-1/#comment-180025</link>
		<dc:creator>10 Questions to Get You Started Using Social Media for Your Nonprofit or Do-Good Project &#124; Legal-Sleaze.com</dc:creator>
		<pubDate>Sun, 04 Oct 2009 19:32:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=2610#comment-180025</guid>
		<description>[...] Social Media Strategy&#8211;The Planning Stage on Chris Brogan [...]</description>
		<content:encoded><![CDATA[<p>[...] Social Media Strategy&#8211;The Planning Stage on Chris Brogan [...]</p>
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	<item>
		<title>By: 27 Usefull Social Media Strategy and Planning &#124; Webmaster 9</title>
		<link>http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/comment-page-1/#comment-177158</link>
		<dc:creator>27 Usefull Social Media Strategy and Planning &#124; Webmaster 9</dc:creator>
		<pubDate>Sun, 30 Aug 2009 07:24:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=2610#comment-177158</guid>
		<description>[...] Social Media Strategy- The Planning Stage [...]</description>
		<content:encoded><![CDATA[<p>[...] Social Media Strategy- The Planning Stage [...]</p>
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	</item>
	<item>
		<title>By: 7 Social Media Mistakes to Avoid At All Costs</title>
		<link>http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/comment-page-1/#comment-172982</link>
		<dc:creator>7 Social Media Mistakes to Avoid At All Costs</dc:creator>
		<pubDate>Fri, 17 Jul 2009 19:20:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=2610#comment-172982</guid>
		<description>[...] Lack of Due Diligence: failing to test each social network, prior to launching a presence, or blogging in order to [...]</description>
		<content:encoded><![CDATA[<p>[...] Lack of Due Diligence: failing to test each social network, prior to launching a presence, or blogging in order to [...]</p>
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	</item>
	<item>
		<title>By: Political Relevance and Social Networks &#171; Context Over Dogma</title>
		<link>http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/comment-page-1/#comment-168599</link>
		<dc:creator>Political Relevance and Social Networks &#171; Context Over Dogma</dc:creator>
		<pubDate>Sat, 16 May 2009 16:46:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=2610#comment-168599</guid>
		<description>[...] significantly lower than other types of marketing, so what&#8217;s stopping you from reading some Chris Brogan or calling a successful social network marketing company? Ignore social networks, their communities [...]</description>
		<content:encoded><![CDATA[<p>[...] significantly lower than other types of marketing, so what&#8217;s stopping you from reading some Chris Brogan or calling a successful social network marketing company? Ignore social networks, their communities [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Planning Your Direct Sales Social Media Strategy &#171; Direct Sales &#38; Social Media</title>
		<link>http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/comment-page-1/#comment-166533</link>
		<dc:creator>Planning Your Direct Sales Social Media Strategy &#171; Direct Sales &#38; Social Media</dc:creator>
		<pubDate>Tue, 14 Apr 2009 15:26:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=2610#comment-166533</guid>
		<description>[...] Chris Brogan wrote a great post on his blog about The Planning Stage of social media.  You can read his full post here: http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/ [...]</description>
		<content:encoded><![CDATA[<p>[...] Chris Brogan wrote a great post on his blog about The Planning Stage of social media.  You can read his full post here: <a href="http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/" rel="nofollow">http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/</a> [...]</p>
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	<item>
		<title>By: Social Media Marketing- The 5 Reasons You Need to "Group UP" in Social Media &#124; SocialMediaBlogster.com</title>
		<link>http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/comment-page-1/#comment-162252</link>
		<dc:creator>Social Media Marketing- The 5 Reasons You Need to "Group UP" in Social Media &#124; SocialMediaBlogster.com</dc:creator>
		<pubDate>Tue, 24 Feb 2009 01:52:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=2610#comment-162252</guid>
		<description>[...] Social media Planning Stage [...]</description>
		<content:encoded><![CDATA[<p>[...] Social media Planning Stage [...]</p>
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	<item>
		<title>By: Paritosh Sharma</title>
		<link>http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/comment-page-1/#comment-160127</link>
		<dc:creator>Paritosh Sharma</dc:creator>
		<pubDate>Mon, 02 Feb 2009 16:22:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=2610#comment-160127</guid>
		<description>I feel, understanding the sales cycle of the client, is really crucial in the planning phase.

&lt;a href=&quot;http://www.paritoshs.wordpress.com&quot; rel=&quot;nofollow&quot;&gt;Social Media&lt;/a&gt; is not just about visibility and branding, the ultimate business objective is lead generation in majority of the clients&#039; cases. Hence a strong measurability and metric setup should be present.

The approach should be flexible enough so as to be customized as per the clients needs and requirements.

I would also like to know from the people commenting, as to how do they report to the client to make sense of their SMM implementation and really fulfill the business objectives.

Best,
&lt;a href=&quot;http://www.paritoshsharma.com&quot; rel=&quot;nofollow&quot;&gt;Paritosh Sharma&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>I feel, understanding the sales cycle of the client, is really crucial in the planning phase.</p>
<p><a href="http://www.paritoshs.wordpress.com" rel="nofollow">Social Media</a> is not just about visibility and branding, the ultimate business objective is lead generation in majority of the clients&#8217; cases. Hence a strong measurability and metric setup should be present.</p>
<p>The approach should be flexible enough so as to be customized as per the clients needs and requirements.</p>
<p>I would also like to know from the people commenting, as to how do they report to the client to make sense of their SMM implementation and really fulfill the business objectives.</p>
<p>Best,<br />
<a href="http://www.paritoshsharma.com" rel="nofollow">Paritosh Sharma</a></p>
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	<item>
		<title>By: Happenings Across the Net in Internet Marketing</title>
		<link>http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/comment-page-1/#comment-157025</link>
		<dc:creator>Happenings Across the Net in Internet Marketing</dc:creator>
		<pubDate>Mon, 12 Jan 2009 17:05:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=2610#comment-157025</guid>
		<description>[...] Social Media Strategy - The Planning Stage is an excellent post by Chris Brogan about the importance and key component of the planning stage in developing your social media strategy.  Important to note, flying by the seat of your pants in social media is NOT a social media strategy. [...]</description>
		<content:encoded><![CDATA[<p>[...] Social Media Strategy &#8211; The Planning Stage is an excellent post by Chris Brogan about the importance and key component of the planning stage in developing your social media strategy.  Important to note, flying by the seat of your pants in social media is NOT a social media strategy. [...]</p>
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	</item>
	<item>
		<title>By: 100+ Resources to Boost Your Social Media Savvy in 2009: Top Tips &#38; Advice from the Experts</title>
		<link>http://www.chrisbrogan.com/social-media-strategy-the-planning-stage/comment-page-1/#comment-156108</link>
		<dc:creator>100+ Resources to Boost Your Social Media Savvy in 2009: Top Tips &#38; Advice from the Experts</dc:creator>
		<pubDate>Mon, 05 Jan 2009 16:12:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=2610#comment-156108</guid>
		<description>[...] Social Media Strategy- The Planning Stage From Chris Brogan: Good list of elements to consider when building a social media strategy for your organization [...]</description>
		<content:encoded><![CDATA[<p>[...] Social Media Strategy- The Planning Stage From Chris Brogan: Good list of elements to consider when building a social media strategy for your organization [...]</p>
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