Special SXSW Thank You to WashingtonVC
Rana Sobhany and Eric Litman from WashingtonVC threw a really great party on my last night at South By Southwest Interactive. It was a Rock Band party, where you got to play the cool new game by Harmonix (met their super community guy, too, and if he emails me back, I’ll do a tour of his place). By ‘cool,’ I mean that Mark Cuban and Moby and other real live rockstars came by. MTV was in on it. I mean, yeah. Cool.
So, I wanted to thank Rana for putting it all together, and for everyone who came and had fun, and for Scoble for being part of a hilarious video (too lazy to find a link, but Robert surely has one on his blog). It really rocked.
AND I want to encourage companies thinking of creative ways to get involved with conferences to think about throwing a Rock Band party. For the dollars spent, I promise you that it was one of the most memorable nights ever. I think that bringing an experience to an event far trumps a simple branding effort these days. Agree?
I enjoyed the heck out of the experience, and as a result, it gave me positive feelings about WashingtonVC, Harmonix and several other companies. Cheap trick? Great idea? You decide.
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Comments
Chris - great meeting you for breakfast at SXSW on Tuesday, and I’m glad to see your blog is back among the living!Cheers, Nathan.
“For the dollars spent, I promise you that it was one of the most memorable nights ever. I think that bringing an experience to an event far trumps a simple branding effort these days. Agree?”
Agree completely Chris. Mon nite at the Iron Cactus, I was talking to someone, I think it was Jordan Behan and Jackie Huba, and I remarked that while Dell was a co-sponsor of the Conversation Starters event, that you didn’t see any Dell logos and banners plastered everywhere. But the company created a memorable night for everyone, and they also in return got to talk and build relationships with some of the smartest bloggers on the planet. Everyone won.
Thanks, Chris. You rocked that mic!