Learn How Human Business Works - Beyond Social Media
My daughter was watching Rocketboom with me, points to Joanne Colan, and says, “Daddy, is she your friend.”
I said, “Yes, Joanne’s very nice.”
“Daddy, are you taking the movie?”
“No,” I reply. “I imagine that’s Sherng-Lee.”
“Daddy, is HE your friend?”
“Yes, I’d say he’s a friend.”
We stop Rocketboom and watch “Ask a Ninja.”
“Daddy, is HE your friend?”
“I know him. He’s very nice, and he hasn’t killed me.” 
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Chris Brogan is President of Human Business Works, helping (mostly larger) companies with customer acquisition and community nurturing by amplifying the human digital channel. Learn More.
