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	<title>chrisbrogan.com&#187; 1secondad</title>
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		<title>Life After the 1 Second Pitch</title>
		<link>http://www.chrisbrogan.com/life-after-the-1-second-pitch/</link>
		<comments>http://www.chrisbrogan.com/life-after-the-1-second-pitch/#comments</comments>
		<pubDate>Wed, 21 Jan 2009 22:37:48 +0000</pubDate>
		<dc:creator>ceb</dc:creator>
				<category><![CDATA[Article]]></category>
		<category><![CDATA[1secondad]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[josephjaffe]]></category>
		<category><![CDATA[millerbrewing]]></category>
		<category><![CDATA[millerhighlife]]></category>

		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=3127</guid>
		<description><![CDATA[In the &#8220;even Joseph Jaffe couldn&#8217;t have predicted this&#8221; column, Miller Brewing has announced that they&#8217;re going to do a series of 30 one-second advertisements for their SuperBowl spot on Feb 1. You can view the ads here. Brilliant idea. But then again, I&#8217;m competing with them. (No, not really). Is it a brilliant idea? [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.1secondad.com/"><img src="http://img.skitch.com/20090121-x2gf8ra9h6r8bmbbkqridsy33t.jpg" alt="Miller High Life ad"></a>
<p>
In the &#8220;even <a href="http://www.jaffejuice.com">Joseph Jaffe</a> couldn&#8217;t have predicted this&#8221; column, Miller Brewing has announced that they&#8217;re going to do a series of 30 one-second advertisements for their SuperBowl spot on Feb 1. </p>
<p>You can view the ads <a href="http://www.1secondad.com/" target="_new">here</a>. </p>
<p>Brilliant idea. But then again, I&#8217;m <a href="http://www.chrisbrogan.com/my-advertising-alternative-for-feb-1/">competing with them</a>. (No, not really). </p>
<p>Is it a brilliant idea? Or is it just me? And what about the CONTENT of the ad? I&#8217;m a bit, um, hmm&#8230; isn&#8217;t this 2009? Didn&#8217;t we just see change? Is anyone even a &#8220;little bit&#8221; tweaked by the portrayal of our actor? Or am I being sensitive?</p>
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