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	<title>chrisbrogan.com&#187; alanwebber</title>
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		<title>Rules of Thumb &#8211; Video Book Review</title>
		<link>http://www.chrisbrogan.com/rules-of-thumb-video-book-review/</link>
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		<pubDate>Sun, 17 May 2009 16:17:51 +0000</pubDate>
		<dc:creator>ceb</dc:creator>
				<category><![CDATA[review]]></category>
		<category><![CDATA[videoblog]]></category>
		<category><![CDATA[alanwebber]]></category>
		<category><![CDATA[bookreview]]></category>
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		<category><![CDATA[rulesofthumb]]></category>

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		<description><![CDATA[Rarely do I get so into a book that I have to write all over it. Rules of Thumb by Alan Webber is one of those books. I started it on the plane, and ended up getting it consumed in only a few hours. I read it again taking feverish notes (you&#8217;ll see some in [...]]]></description>
			<content:encoded><![CDATA[<p>Rarely do I get so into a book that I have to write all over it. <a href="http://www.amazon.com/gp/product/0061721832?ie=UTF8&#038;tag=chrisbrogan&#038;linkCode=as2&#038;camp=1789&#038;creative=9325&#038;creativeASIN=0061721832">Rules of Thumb</a> by Alan Webber is one of those books. I started it on the plane, and ended up getting it consumed in only a few hours. I read it again taking feverish notes (you&#8217;ll see some in the video). It&#8217;s not that the book is utterly brilliant, but rather that it makes you think about how you&#8217;re doing business. I challenge you to read <a href="http://www.amazon.com/gp/product/0061721832?ie=UTF8&#038;tag=chrisbrogan&#038;linkCode=as2&#038;camp=1789&#038;creative=9325&#038;creativeASIN=0061721832">Rules of Thumb</a> without finding yourself taking notes and thinking about things. </p>
<p>Alan Webber is also the cofounder of FastCompany, and before that, he ran the Harvard Business Review. This makes his very good at saying what&#8217;s on his mind, and the book reads well. I&#8217;m a fan .</p>
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