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	<title>chrisbrogan.com&#187; functionality</title>
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	<description>Learn How Human Business Works - Beyond Social Media</description>
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		<title>Three Changes I Wish Facebook Would Make</title>
		<link>http://www.chrisbrogan.com/three-changes-i-wish-facebook-would-make/</link>
		<comments>http://www.chrisbrogan.com/three-changes-i-wish-facebook-would-make/#comments</comments>
		<pubDate>Sun, 26 Jul 2009 23:44:59 +0000</pubDate>
		<dc:creator>ceb</dc:creator>
				<category><![CDATA[Article]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[functionality]]></category>
		<category><![CDATA[softwareupdates]]></category>

		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=4144</guid>
		<description><![CDATA[I&#8217;m experimenting in Facebook, and I have come across a few things that I wish Facebook would do differently. I&#8217;m sharing these to get your perspective, but also because I don&#8217;t really know how to ask Facebook directly. I don&#8217;t have the relationship that Robert has with them. So, if I post it here, I&#8217;ll [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.facebook.com/notchrisbrogan"><img src="http://img.skitch.com/20090726-cqqm7pbktf7tactd15uqw3brng.jpg" alt="facebook" align="left"></a> I&#8217;m experimenting in Facebook, and I have come across a few things that I wish Facebook would do differently. I&#8217;m sharing these to get your perspective, but also because I don&#8217;t really know how to ask Facebook directly. I don&#8217;t have the relationship that <a href="http://www.scobleizer.com" target="_blank">Robert</a> has with them. So, if I post it here, I&#8217;ll just hope the world sees it. And if not, it informs my thoughts for future on what I think a company might want from a social platform. </p>
<p>
<p><h3>Three Changes I Wish Facebook Would Make</h3>
<p>
<ol>
<li> If I&#8217;m reading people&#8217;s status updates via a list (for instance, I have close personal friends grouped together), and someone comments on MY status, I can&#8217;t see this without clicking over to my profile. Suggested fix: just let me subscribe to myself in lists.
<li> I was talking with someone from <a href="http://riverblind.com/" target="_blank">Riverblind</a> (a cool band), who said they&#8217;d missed an opportunity because any updates on a fan page aren&#8217;t rigged to notify the page owner, so when someone left a comment requesting an important interview, it went missing because the band wasn&#8217;t hanging around on their page 24/7. I feel this way about our <a href="http://www.facebook.com/trustagents">Trust Agents community</a>. It requires manual visitation to know that changes have been made.
<li> I want to be able to share ANY element of a page. I often find comments to things I&#8217;ve written that deserve promotion. Why can&#8217;t I share pretty much anything? Heck, I saw that Keith Ferrazzi had some ads for his book, and I wanted to SHARE the ad in my stream, but that wasn&#8217;t an option. I get that a share isn&#8217;t a click-through, but if I share something, I&#8217;ve just given it almost 5000 more chances to be clicked, right?
</ol>
<p>
<h3>The Framing</h3>
<p>
In all three cases, I can see the counter-motivations NOT to do what I&#8217;ve asked. </p>
<p>1.) Goes against their need for more page loads to show more ads.<br />
2.) Ditto.<br />
3.) Clicks. </p>
<p>Um, now that I&#8217;m looking at it, basically, if I&#8217;m right in my assumption, these usability changes are all null and void because of how they&#8217;d impact ads. Am I wrong? </p>
<p>What do you think? Do you run into those types of things on Facebook? </p>
<p>How are you navigating it all? </p>
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