IBM Builds LOTS of Social Apps
My friend Luke sent me this BusinessWeek article about enterprise social network tools. There’s lots here.
First, take away from this that the social network technologies you know about in the consumer space are being rebuilt inside the firewall for business. Why? Those apps are perfect for business, because they do a better job of communicating information the way humans figure it out.
Second, understand that there are people looking for more from their social applications than food fight and super fun wall. If you’re developing, consider what might make for good business applications.
Third, bear in mind that what you might be doing for fun and leisure right now on the social networks might give you an edge on using collaborative technologies in upcoming months. It might just be the thing you’re doing at work, and not just the thing you’re doing at home.
What do you think about all this?
