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	<title>chrisbrogan.com&#187; julieroads</title>
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		<title>Guest Post &#8211; Things that Keep Me From Falling Down</title>
		<link>http://www.chrisbrogan.com/guest-post-things-that-keep-me-from-falling-down/</link>
		<comments>http://www.chrisbrogan.com/guest-post-things-that-keep-me-from-falling-down/#comments</comments>
		<pubDate>Sat, 31 Jan 2009 10:30:29 +0000</pubDate>
		<dc:creator>ceb</dc:creator>
				<category><![CDATA[Article]]></category>
		<category><![CDATA[business]]></category>
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		<category><![CDATA[julieroads]]></category>
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		<guid isPermaLink="false">http://www.chrisbrogan.com/?p=3231</guid>
		<description><![CDATA[This guest post comes from Julie Roads of Writingroads The woods where I walk my dogs every morning are currently coated in a nasty sheet of ice &#8211; they have been for weeks. I ran into a neighbor on the trail this morning, and she said, &#8216;This ice sucks, it&#8217;s impossible to walk out here!&#8217; [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://flickr.com/photos/alextorrenegra/2927070956/"><img src="http://farm4.static.flickr.com/3137/2927070956_33b42bc1b7_m.jpg" align="left" alt="ice climber"></a><em>This guest post comes from Julie Roads of <a href="http://www.writingroads.com">Writingroads</a></em></p>
<p>The woods where I walk my dogs every morning are currently coated in a nasty sheet of ice &#8211; they have been for weeks. I ran into a neighbor on the trail this morning, and she said, &#8216;This ice sucks, it&#8217;s impossible to walk out here!&#8217;</p>
<p>Which is when I realized that I hadn&#8217;t really noticed. I had just figured it wasn&#8217;t very slippery ice.</p>
<p>Reading that last sentence now, it sounds a wee bit ridiculous. But, I had come up with such a good solution to combat the ice, that I had all but forgotten there was ever a problem. Better yet, my fix enabled me to do something vitally important in my day and for my life.</p>
<p>My solution? Crampons, of sorts. Mine are little rubber soles that slide over my shoes and have 7 well-placed metal prongs that &#8216;crampon&#8217; to the ice and give me stability. Genius &#8211; and apparently very effective.</p>
<p>But this got me thinking about the crampons that I use for my business and my writing. Resources that I have and tools that I use that enable me to succeed as a writer and business owner, if not effortlessly, than certainly easier. <strong>Bottom line: they keep me from falling down.</strong></p>
<p>Here are my crampons:</p>
<p><strong>1. A good space.</strong> Once upon a time, I worked out of my kids&#8217; play room &#8211; on a desk we shoved in the corner. Then, I worked in a friend&#8217;s living room &#8211; it was quiet &#8211; but it wasn&#8217;t my own space. About 9 months ago, I made an investment in myself and my business and built a 120 sq. ft. office in my backyard. I couldn&#8217;t love it more, everything has a place&#8230;and my business has quadrupled since I moved, and settled, in.</p>
<p><strong>2. The right computer. </strong>I have a <a href="http://apple.com" target="_blank">Macbook</a>. Need I say more? My old Dell laptop froze repeatedly, shut down at will and was slower than me &amp; a level 32 Sudoku puzzle. The point is, you have to have technology that works and can keep up with you &#8211; is even one step ahead of you or more.</p>
<p><strong>3. Solid partners. </strong>Do you how much easier my job is when I can tell clients with confidence to use this <a href="http://leslietanedesign.com" target="_blank">graphic/web designer</a>, <a href="http://www.seemydesignsbyshauna.com/" target="_blank">this fast WordPress design wizard</a>, <a href="http://byronmiller.typepad.com" target="_blank">this tech writer</a>, <a href="http://printingforless.com" target="_blank">this printer</a>, <a href="http://bluehost.com" target="_blank">this host</a>, <a href="http://film-truth.com" target="_blank">this videographer</a>&#8230;and on and on. Having them in my tool box allows me to offer so much more to my clients than I ever could by myself.</p>
<p><strong>4. A Virtual Assistant. </strong>Yes, I&#8217;ve taken the plunge. Do you know that I was holding myself back from growing my business because I couldn&#8217;t do all of the &#8216;things&#8217; I needed to be able to do in order to grow it? If that isn&#8217;t ass-backwards, I don&#8217;t know what is. Now, with <a href="http://www.virtualservices4u.com/" target="_blank">my right hand lady</a>, I&#8217;m publishing ebooks, offering <a href="http://writingroads.com/blog/one-on-one-intensive-how-to-be-a-successful-copywriter/955" target="_blank">my 1-on-1 Intensive</a>, creating an affiliate program and doing about a zillion other things I&#8217;ve been <em>meaning</em> to do. The best part? I get to do grow and dream &#8211; and my VA always say, &#8216;yep, I can do that.&#8217; I love it.</p>
<p>Yes, there&#8217;s an investment. But the return is so much greater. I&#8217;ve decided that my business is worth it. For you, it might not be a VA, it may be some other integral staff member that&#8217;s been missing. The question here is: what are you doing that someone else could do for you? Faster, better and more efficiently so that you can focus on what you do best.</p>
<p><strong>5. Time Management</strong>. Between client work, marketing, social media, family, food, me-time &#8211; the day gets tight. My time crampon is this: <em>scheduling</em>. Without fail, when I have a wide-open day, it ends up mostly un-productive. But when the day is scheduled and my reptilian brain is encouraged to just follow the map, I get the most done.</p>
<p><strong>6. Flexibility. </strong>Like the revolutionary <a href="http://www.righteousbabe.com/ani/" target="_blank">Ani Difranco</a> sings,</p>
<blockquote>
<p style="text-align: center;">Buildings and bridges<br />
are made to bend in the wind<br />
to withstand the world,<br />
that&#8217;s what it takes<br />
All that steel and stone<br />
is no match for the air, my friend<br />
what doesn&#8217;t bend breaks<br />
what doesn&#8217;t bend breaks</p></blockquote>
<p style="text-align: left;">Flexibility is paramount as a critical tool for business success. Clients cancel, one minute you have 10 deadlines, the next you have none, the internet goes down, you have to work sleep into the equation &#8211; all of these things require that you transform your plan at a moment&#8217;s notice. When flexibility is utilized, the crisis becomes an opportunity &#8211; not a derailing. And it doesn&#8217;t break you.</p>
<p style="text-align: left;"><strong>7. Colleagues</strong>. I have a tight network of trusted peers that I couldn&#8217;t live without. They are my reality check, my idea bouncer-offers, my partners in crime, my support system. They share my joy and hear my disappointments &#8211; and I them. We keep each other on our feet with kind words, objective eyes and large senses of humor.</p>
<p style="text-align: left;"><strong>8. Joy.</strong> I have had several jobs in my life that I didn&#8217;t like. And, big surprise, they are distant memories. Love and passion for my current work brings me purpose, energy and a desire to thrive. Getting the job done is the fun part. This is, perhaps, my most invisible <em>and</em> most cherished tool. It keeps me from slipping and falling every day.</p>
<p>What are the tools that get you through the day, the year? What are your crampons?</p>
<p>
<p>
<em>Make sure you visit Julie Roads at <a href="http://www.writingroads.com">Writingroads</a>, and the blog at <a href="http://writingroads.com/blog/">Blogging Roads</a>.</em></p>
<p>
<em>Photo credit <a href="http://flickr.com/photos/alextorrenegra/2927070956/">alextorrenegra</a></em></p>
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