Comments on: The Right Numbers http://www.chrisbrogan.com/the-right-numbers/ Learn How Human Business Works - Beyond Social Media Fri, 10 Feb 2012 11:50:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Thankfully, humans don’t scale in social media « i scream social http://www.chrisbrogan.com/the-right-numbers/comment-page-2/#comment-170675 Thankfully, humans don’t scale in social media « i scream social Thu, 18 Jun 2009 12:47:42 +0000 http://www.chrisbrogan.com/?p=2926#comment-170675 [...] considered Chris Brogan’s hat tip to Dunbar’s Law (of about 150 people being the maximum for reasonable communication) when [...] [...] considered Chris Brogan’s hat tip to Dunbar’s Law (of about 150 people being the maximum for reasonable communication) when [...]

]]> By: The Indy Awesome Blog | The official social media blog of Colin Clark http://www.chrisbrogan.com/the-right-numbers/comment-page-2/#comment-146194 The Indy Awesome Blog | The official social media blog of Colin Clark Tue, 25 Nov 2008 19:56:35 +0000 http://www.chrisbrogan.com/?p=2926#comment-146194 [...] Chris Brogan of New Marketing Labs Marketing is about reaching a number. Send 41,000 brochures and we’ll get 41 sales. Reach millions of views, and you’re successful like Fred. [...] [...] Chris Brogan of New Marketing Labs Marketing is about reaching a number. Send 41,000 brochures and we’ll get 41 sales. Reach millions of views, and you’re successful like Fred. [...]

]]> By: Justin Levy http://www.chrisbrogan.com/the-right-numbers/comment-page-2/#comment-145199 Justin Levy Mon, 17 Nov 2008 19:50:42 +0000 http://www.chrisbrogan.com/?p=2926#comment-145199 I measure as much data as I can get my hands on just because I like analyzing stats however, at the end of the day, I'm not overly concerned about the data. I write on my blogs and play in social media because I have a deep interest in connecting with people. I'm humbled to have just a single person who finds any content that I produce actually interesting. Of course I always want to hit new milestones and some of that helps with social proof. Everyone wants the best stats but having the best stats doesn't mean anything if no one is actually listening. For instance, there are other blogs that have subscriber counts exponentially larger than this blog however this blog gets more interaction through comments than many of the others. So, which one "matters" more? I'd take smaller numbers and greater interaction any day. Furthermore, if you have a small subsriber count but every one of those subscribers is a key person in your industry, does it matter that you don't have a ton of subscribers? I'd suggest that it doesn't. Now, the other side of that is that by having a lot of subscribers, followers and friends, you increase the opportunity for interaction and to get your information out there. I think there has to be a balance of both. It's great to watch your numbers and try analyzing them to affect changes but don't become obsessive over them. Keep producing great content, interacting with the community and being who you are! I measure as much data as I can get my hands on just because I like analyzing stats however, at the end of the day, I’m not overly concerned about the data. I write on my blogs and play in social media because I have a deep interest in connecting with people. I’m humbled to have just a single person who finds any content that I produce actually interesting. Of course I always want to hit new milestones and some of that helps with social proof.

Everyone wants the best stats but having the best stats doesn’t mean anything if no one is actually listening. For instance, there are other blogs that have subscriber counts exponentially larger than this blog however this blog gets more interaction through comments than many of the others. So, which one “matters” more? I’d take smaller numbers and greater interaction any day.

Furthermore, if you have a small subsriber count but every one of those subscribers is a key person in your industry, does it matter that you don’t have a ton of subscribers? I’d suggest that it doesn’t. Now, the other side of that is that by having a lot of subscribers, followers and friends, you increase the opportunity for interaction and to get your information out there.

I think there has to be a balance of both. It’s great to watch your numbers and try analyzing them to affect changes but don’t become obsessive over them. Keep producing great content, interacting with the community and being who you are!

]]> By: Justin Levy http://www.chrisbrogan.com/the-right-numbers/comment-page-2/#comment-256667 Justin Levy Mon, 17 Nov 2008 19:50:00 +0000 http://www.chrisbrogan.com/?p=2926#comment-256667 I measure as much data as I can get my hands on just because I like analyzing stats however, at the end of the day, I'm not overly concerned about the data. I write on my blogs and play in social media because I have a deep interest in connecting with people. I'm humbled to have just a single person who finds any content that I produce actually interesting. Of course I always want to hit new milestones and some of that helps with social proof. Everyone wants the best stats but having the best stats doesn't mean anything if no one is actually listening. For instance, there are other blogs that have subscriber counts exponentially larger than this blog however this blog gets more interaction through comments than many of the others. So, which one "matters" more? I'd take smaller numbers and greater interaction any day. Furthermore, if you have a small subsriber count but every one of those subscribers is a key person in your industry, does it matter that you don't have a ton of subscribers? I'd suggest that it doesn't. Now, the other side of that is that by having a lot of subscribers, followers and friends, you increase the opportunity for interaction and to get your information out there. I think there has to be a balance of both. It's great to watch your numbers and try analyzing them to affect changes but don't become obsessive over them. Keep producing great content, interacting with the community and being who you are! I measure as much data as I can get my hands on just because I like analyzing stats however, at the end of the day, I’m not overly concerned about the data. I write on my blogs and play in social media because I have a deep interest in connecting with people. I’m humbled to have just a single person who finds any content that I produce actually interesting. Of course I always want to hit new milestones and some of that helps with social proof.

Everyone wants the best stats but having the best stats doesn’t mean anything if no one is actually listening. For instance, there are other blogs that have subscriber counts exponentially larger than this blog however this blog gets more interaction through comments than many of the others. So, which one “matters” more? I’d take smaller numbers and greater interaction any day.

Furthermore, if you have a small subsriber count but every one of those subscribers is a key person in your industry, does it matter that you don’t have a ton of subscribers? I’d suggest that it doesn’t. Now, the other side of that is that by having a lot of subscribers, followers and friends, you increase the opportunity for interaction and to get your information out there.

I think there has to be a balance of both. It’s great to watch your numbers and try analyzing them to affect changes but don’t become obsessive over them. Keep producing great content, interacting with the community and being who you are!

]]> By: Jack Repenning http://www.chrisbrogan.com/the-right-numbers/comment-page-2/#comment-145190 Jack Repenning Mon, 17 Nov 2008 18:27:08 +0000 http://www.chrisbrogan.com/?p=2926#comment-145190 Whoah, dude! Dunbar was talking about "maintaining stable social relationships." Turning that into followers, subscribers, or sales leads is stepping way way WAY over that "handshake-to-tongue-in-the-mouth" line (http://www.chrisbrogan.com/when-not-to-sell-me-something/)! Whoah, dude! Dunbar was talking about “maintaining stable social relationships.” Turning that into followers, subscribers, or sales leads is stepping way way WAY over that “handshake-to-tongue-in-the-mouth” line (http://www.chrisbrogan.com/when-not-to-sell-me-something/)!

]]> By: Jack Repenning http://www.chrisbrogan.com/the-right-numbers/comment-page-2/#comment-256666 Jack Repenning Mon, 17 Nov 2008 18:27:00 +0000 http://www.chrisbrogan.com/?p=2926#comment-256666 Whoah, dude! Dunbar was talking about "maintaining stable social relationships." Turning that into followers, subscribers, or sales leads is stepping way way WAY over that "handshake-to-tongue-in-the-mouth" line (http://www.chrisbrogan.com/when-not-to-sell-me-something/)! Whoah, dude! Dunbar was talking about “maintaining stable social relationships.” Turning that into followers, subscribers, or sales leads is stepping way way WAY over that “handshake-to-tongue-in-the-mouth” line (http://www.chrisbrogan.com/when-not-to-sell-me-something/)!

]]> By: Stuart Foster http://www.chrisbrogan.com/the-right-numbers/comment-page-2/#comment-145159 Stuart Foster Mon, 17 Nov 2008 14:11:48 +0000 http://www.chrisbrogan.com/?p=2926#comment-145159 I actually tend to think that the maximum amount of people that could be influenced by myself (on a one-on-one/face to face basis) would be 20 prime movers. I found that these 20 people tend to have at least 200+ people that would react to their movements and interests and would help further their cause. Digg got it right when they made the maximum # of people that you could shout to be 200. You can't have personal relationships (of even an acquaintance basis) beyond this. Your brain simply can't handle more relationships effectively. So find the prime movers...influence your 200. And you will be amazed at the exponential progress you make in promoting your cause/product. I actually tend to think that the maximum amount of people that could be influenced by myself (on a one-on-one/face to face basis) would be 20 prime movers. I found that these 20 people tend to have at least 200+ people that would react to their movements and interests and would help further their cause. Digg got it right when they made the maximum # of people that you could shout to be 200. You can’t have personal relationships (of even an acquaintance basis) beyond this. Your brain simply can’t handle more relationships effectively. So find the prime movers…influence your 200. And you will be amazed at the exponential progress you make in promoting your cause/product.

]]> By: Stuart Foster http://www.chrisbrogan.com/the-right-numbers/comment-page-2/#comment-256665 Stuart Foster Mon, 17 Nov 2008 14:11:00 +0000 http://www.chrisbrogan.com/?p=2926#comment-256665 I actually tend to think that the maximum amount of people that could be influenced by myself (on a one-on-one/face to face basis) would be 20 prime movers. I found that these 20 people tend to have at least 200+ people that would react to their movements and interests and would help further their cause. Digg got it right when they made the maximum # of people that you could shout to be 200. You can't have personal relationships (of even an acquaintance basis) beyond this. Your brain simply can't handle more relationships effectively. So find the prime movers...influence your 200. And you will be amazed at the exponential progress you make in promoting your cause/product. I actually tend to think that the maximum amount of people that could be influenced by myself (on a one-on-one/face to face basis) would be 20 prime movers. I found that these 20 people tend to have at least 200+ people that would react to their movements and interests and would help further their cause. Digg got it right when they made the maximum # of people that you could shout to be 200. You can’t have personal relationships (of even an acquaintance basis) beyond this. Your brain simply can’t handle more relationships effectively. So find the prime movers…influence your 200. And you will be amazed at the exponential progress you make in promoting your cause/product.

]]> By: Easy Sunday Reading #1 : Home Office Voice http://www.chrisbrogan.com/the-right-numbers/comment-page-2/#comment-145144 Easy Sunday Reading #1 : Home Office Voice Mon, 17 Nov 2008 11:52:38 +0000 http://www.chrisbrogan.com/?p=2926#comment-145144 [...] then there’s The Right Numbers. Here Chris talks about all those numbers that we - and we all follow our stats, admit it! - want [...] [...] then there’s The Right Numbers. Here Chris talks about all those numbers that we – and we all follow our stats, admit it! – want [...]

]]> By: Allan http://www.chrisbrogan.com/the-right-numbers/comment-page-2/#comment-145124 Allan Mon, 17 Nov 2008 07:24:26 +0000 http://www.chrisbrogan.com/?p=2926#comment-145124 Sales is a numbers game for the most part. It's funny how we don't pay attention to measurable numbers in order to raise accountability. I guess few of us want to be held responsible. Sales is a numbers game for the most part. It’s funny how we don’t pay attention to measurable numbers in order to raise accountability. I guess few of us want to be held responsible.

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