What I Sell


Did you ever realize that people might not even realize what business you’re in? Sometimes, we miss a post, or a tweet, or we haven’t caught up recently, and then pow, years pass, and we don’t really know what’s what.

I thought I’d tell you what’s going on and what I’m doing.

Owner Magazine

At the moment, what I’m doing is publishing a business magazine called Owner magazine. It’s the business curriculum for your future. Instead of covering news stories about the business space, we write how-to information applicable to your future success. We publish this monthly and include around 20-25 different stories by about that many authors. We publish a few more stories throughout the month, but the “issue” comes out on the first of the month. It’s designed for mobile viewing, but if you’re a Kindle viewer, you can get it for your Kindle, as well.


I’m also publishing courses. We’ve had lots and lots of great experiences with our students and graduates, and people have given us great feedback to help us continue to help others succeed at their goals. Some courses, like Mastering the Digital Channel give people the chance to build out the digital elements of their business. Other projects, like the Owner Mastery Foundation Group allow for a daily experience to keep their business goals sharp. In ALL cases, I really enjoy the communities that have grown up around the material. The course material is great, but people stay for the community.


I still consult, but not as much lately. I’ve got a pretty fun project going that’s been fun. I’m also doing some coaching lately and that’s been very fun to enjoy. This part of my business is probably what people think I do most, but that’s not exactly how it goes these days. The magazine and the courses are probably the bigger efforts on any given day.


I’ve been a professional speaker since 2007. It’s one of my favorite parts of what I do. The opportunity to go beyond my books and blog posts and directly interact with people at an event is a great opportunity. Because I get to speak about business and marketing and digital business development and the like, I find that the material is always fresh and new, and thus, I get a lot of great opportunities to be helpful each and every time.


I’m working on finishing my seventh book right now. My other six are here. Writing has been a part of my life since I was a kid. On top of books, I write a newsletter that has nothing to do with this blog. You’d love it. :)

And What About You?

And that’s what I’m doing these days. What are YOU doing? I’d love to know more about it. Because URLs tend to muck up in my comments section, here’s a form that would help me know more about you. I made it for something I’m doing over at Owner, but it would apply here, especially if you want me to help you find more connections:

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  • http://vsellis.com Scott Ellis


    Thanks for the insights. I’ve watched your career for some years now and to be honest, that very question had crossed my mind lately since I know things have evolved for you.

    My trajectory has been much the same. Still building websites for SMB’s as I have for years, but more focus on teaching and writing and building my own digital properties and podcasting (I’m still bullish on audio).

    The transition can be a bear sometimes but it’s worth it. Regardless, you make a good point and I wonder how many people have no idea what I’m really doing now.

    I only knew some of what you we’re up to. Glad to hear about the rest.


    • http://chrisbrogan.com/ Chris Brogan

      That’s a great transition, but as you point out, the curve in the road is tricky. I underestimated how much of a financial runway I needed to make the turn. That hurt, but I’m on it now. : )

  • http://www.garyvaynerchuk.com garyvaynerchuk

    great post! :)
    I cheer for the Jets- Full time job!

    • http://chrisbrogan.com/ Chris Brogan

      It’s a good job, indeed. : )

  • http://www.eBizROI.com Rick Noel, eBiz ROI, Inc.

    Great point about remembering people maybe not knowing what business you are in. I learned about some areas of your business that was currently unaware. Thanks for sharing.

    • http://chrisbrogan.com/ Chris Brogan

      Thanks! It seemed like an easy idea others could replicate for their own pursuits. : )

  • http://lucychenfineart.com/ Lucy Chen

    I didn’t know you had so many books, Chris! Whoa!

    • http://chrisbrogan.com/ Chris Brogan

      I’m lucky that wya. : )

      • http://lucychenfineart.com/ Lucy Chen

        Everyone has luck, but not everyone is prepared for it. ;)

  • http://www.76brandfilms.com/ Mike Edgell

    Mentioning what you do, is a perpetual struggle in the production / agency world. Our video content production shop for example doesn’t have any “sales” people. We talk about the craft, and our passion for it, do good work and hope people connect the dots. I think what was once seen as too “salesy” is now equated with transparency. I personally like to know what people do. It provides context and relevancy. I like knowing where someone is coming from. I noticed Mitch Joel has his job title on the cover of his new book, which I don’t say as a negative. I think it’s a another sign that many who have lead the conversation with thought leadership and relationships and trust building, are also realizing that having clarity in the marketplace is important to continue doing what they love for a living. Good luck Chris with your venture!

    Mike Edgell
    76BrandFilms com

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