Which Tasks Matter Most

My "To Do" List: Yay for functional tattoos!

I’m late writing this blog post. I don’t have any “extra” posts in drafts waiting to go. But I’m also due to send out my Blog Topics newsletter, which people have paid to receive. I also have work to do in promoting my other projects like Kitchen Table Companies. I also have to give my part to the HBW newsletter that we send out Tuesday.

On top of all this, I owe some email responses to people. I owe a post to American Express OPEN Forum. I owe a submission to Entrepreneur magazine. I owe many people many things, and none of that goes towards the new projects I’m working on launching in a few weeks (all parts of HBW – don’t faint).

But which tasks matter most? How do you decide? What are you doing in your own business to decide what matters most?

It’s not as easy as saying one should do the tasks that pay you, because you also have to do the tasks that bring in new buyers, so that more people will pay you. It’s not as easy as saying do all the prospecting first, because you have paid customers who expect something from you (no matter what your business is, really). The answering of emails is above and beyond and you just must do this, because it’s no longer cool to gripe about being too busy.

So I’m asking you. Which tasks in YOUR business matter most to you? How do you organize your day?

Tomorrow, I’ll share how I do mine.

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  • http://askaaronlee.com Aaron Lee

    Yikes, responding to emails is always my middle priority, I don’t check it very often, I respond all of them at once though daily. Its actually quicker to find me on social networking sites.

  • http://askaaronlee.com Aaron Lee

    Yikes, responding to emails is always my middle priority, I don’t check it very often, I respond all of them at once though daily. Its actually quicker to find me on social networking sites.

  • http://twitter.com/TimBrownson Tim Brownson

    The most important tasks for me are walking the dogs and having dinner with the wife everything else fits round that. The rest of the I do things as I fancy doing them (other than scheduled clients) and find that works brilliant for me,. Although I do realize that in and of itself would stress some people.

    I had 20 years of to-do lists, working myself into the ground and feeling stressed all the time with having too much to do in too little time and I aint going back there no matter how much money someone offers me.

    I think I may be a bit weird, but it’s a happy kinda weird ;-)

    • http://linkedin.com/in/joesorge Joe Sorge

      I need to print out your response and tape it to my forehead. Thank you Tim.

      • http://raulcolon.net Raul Colon

        I have to agree with @twitter-14341671:disqus will use his list to get a away from my To Do’s

  • http://twitter.com/littleunred Amy Harrison

    I know it’s probably not the best way to always handle the endless task list, but if I find myself stallig too long on making a decision I just jump into anything and do something for a bit. It seems to calm me down… :-)

  • http://twitter.com/littleunred Amy Harrison

    I know it’s probably not the best way to always handle the endless task list, but if I find myself stallig too long on making a decision I just jump into anything and do something for a bit. It seems to calm me down… :-)

  • http://www.margieclayman.com Marjorie Clayman

    I always admired the way Benjamin Franklin worked on his to-do list. Rather than “today I will help compromise the new constitution,” his daily goals were, “Spend x amount of time exercising the body, spend x amount of time earning a living, spend x amount of time feeding the soul.”

    I’ve been thinking about how to do that myself. This darned job really cuts into my day, but then it also makes the “spend x amount of time earning a living” pretty easy to accomplish :) But my recent trip has indicated to me that I am spending far too much time in day-to-day life and not nearly enough time feeding my soul. Sometimes the 2 can overlap, but you need to consciously decide to do things that make you feel great inside and out.

    So, I’m trying to set realistic time boxes for myself. This much time exercising. This much time reading. This much time blogging. This much time crafting. Not sure how it’ll all fit in 24 measly hours, but that’s the challenge, non? :)

    By the way, in reference to your last post, you know that meeting goals becomes oddly easier when you take good care of yourself, right? =D

    • http://raulcolon.net Raul Colon

      Marjorie,

      I can agree more I have been working on many things and put myself at the last part of the Deal. It came to my mind yesterday when I was sitting at Mother’s Day Lunch with family and I wanted to go write. The rest of the day I went to in-laws and disconnected a bit. This actually inspired some ideas which made me more productive when I came back home.

  • http://twitter.com/NancyD68 Nancy Davis

    The first thing that I do is try to work on what is most pressing. Right now I have a project that I don’t have much information for, so I have to read other website and try to get information that way.

    Then later I can answer phone calls, do errands and maintain my blog in the afternoon.

    I also do not allow myself to get on Twitter for the day until my personal blog post is done. I answer nothing personal after 9 a.m. and that seems to help me a bit. My phone is always on, so I do text message, but no personal phone calls during work hours unless it is an emergency.

    I have gotten much more structured and it is really helping me. Now all I need is a laptop so I can stop being in this house all the time!

  • http://twitter.com/jthomasgriffin Thomas Griffin

    The most important things for me are spending time with my fiancee in the evening and playing golf :).

    Besides that, for business I normally write down a list of things I need to do for the following day at the end of the workday. I answer emails when I first get to work and when I leave. Everything inbetween is then done at my own pleasure. I literally have boxes on a piece of paper like on the guy’s arm in the picture, and all that matters to me is that most of them get done (in no particular order).

  • Bill Pfohl

    They (tasks) all matter. I usually start with:

    Core Tasks above all -Family & Health( I’ll admit it, health sometimes falls between the cracks. But I guess this is not unusual.)Tasks for clients first (Can you argue against that?)Tasks for CEO or C-Suite (They sign the paycheck)Next depends on resources (time, energy & materials)

  • http://twitter.com/susangiurleo susangiurleo

    I triage, then delegate, then do. Triage is the process of putting tasks into buckets – must do, good to do, optional to do (and you do realize, Chris,that some stuff is optional…yes, I’m sure you do.)

    Then I take what can be delegated and get it off of my plate and on to someone else’s This is a very important step for me otherwise I drown in the details.

    Then I do that that must be done.

    I serve the people currently paying me.

    And every day I dedicate time to a future project.

    It’s inexact, I sometimes screw up my time management,but as I used to say when I managed a treatment home for teens, “If there’s no smoke and no blood, it’s not an emergency.” : )

  • http://trafficcoleman.com/blog/official-black-seo-guy/ Black Seo Guy

    I say you should ficus on more content and what makes you money.

    “Black Seo Guy “Signing Off”

  • Jeremy Powers

    Commitments come first. If you told someone you would do it, DO IT. It does not matter if that person is a prospect, customer, vendor, or friend.

    Credibility is the foundation of a good brand.

    • Anonymous

      Jeremy and Danny both have great advice here. I have a lot of work to do (

    • http://www.bumblebeellc.com Mardy Sitzer

      Jeremy thank you for bringing this one into the mix as it is often the one that slips off or low on most people’s list. It also makes you think twice when you say ‘yes’.

  • Anonymous

    I constantly find myself with a fairly large task list. For me the organisation of tasks is quite fluid. The tasks associated with the company I’m with always take priority but then I’m always careful of giving people promises. At times when work becomes busier it is necessary to delay my personal tasks (writing articles, blog posts, etc). Essentially a mix of different tasks keeps my brain active. If I find myself with free time then I will make my own work. In my world there is no such thing as “nothing to do”.

  • http://dannybrown.me Danny Brown

    1. Family.
    2. Clients
    3. Prospecting
    4. Blog
    5. Social networking.

    Nothing comes before family. I’d rather take smaller jobs that still pay the bills than larger ones that take away treasured family time.

  • http://kikolani.com/ Kristi Hines

    Anytime I have a pileup of tasks like that, I just look at which ones are beneficial to only me, and which ones others are depending on and go for the latter first, then work my way down the list.

  • http://raulcolon.net Raul Colon

    Based on one of the threads of Kitchen Table Companies I guess I made a separate list of Income Producting Activities. Some Good advice on that specific thread. So this week I will make sure I attack those with priority and make business development secondary. Maybe I need to make a separate list of Bus. Development goals.

    I think I need to divide my tasks and goals into buckets. I use a good software which allows me to do this the problem is actually picturing them as such.

    My biggest problem is not thinking of all goals as in one full bucket and dividing them.

  • http://fingercandymedia.com/ Jessica Northey

    This is something I struggle with everyday. I manage over 20 peoples something or other and that doesn’t include all my industry friends who call me for advice/guidance (uh-hmm conversations–brain picking).

    I am always certain I am doing SOMETHING wrong.

    Not for this to sound too weird, but it’s great to know that someone like you admits that this isn’t easy. I think we all spend a lot of time comparing our insides to other peoples outsides.

    I always think everyone has it easier than me and that I am doing it “wrong”.

    Thanks for the post and reminding me about the “To Do” list :) One thing I can say is that my “forgetters” not broken!

    Peace—jNo

    • http://chrisbrogan.com Chris Brogan

      Oh my gosh. Nothing comes easy for me except maybe public speaking. : ) Everything else is super tricky.

  • http://twitter.com/laurenamcmullen Lauren McMullen

    Income producing tasks should be high on your To-Do list but that only works if the services and products you offer are excellent.

    • http://chrisbrogan.com Chris Brogan

      Right. It’s just not as easy as working on the money-making, as you’ve gotta have people find that amazing product. Right?

    • http://chrisbrogan.com Chris Brogan

      Right. It’s just not as easy as working on the money-making, as you’ve gotta have people find that amazing product. Right?

  • http://twitter.com/Verilliance Verilliance

    I’ve been moving more and more toward making my TOP priority something that will keep me centered and grounded such as meditation and exercise.

    I know this sounds “nice”, and even a cop-out of an answer, but given the sometimes manic demands on our attention these days, and the endless jockeying for visibility in a world of noise, I no longer see these things as luxuries.

    After I’ve grounded myself, then I take a look at the task list again and depending on where my mind is at, and what is most pressing, I put my task priorities in order.

    Some days it may be that I know if I put off admin type stuff, I’ll be too scattered by the end of the day to do them then, so I get that out of the way first. Another day I might need to clear out all distractions and tackle a big project. And still other days I’ll have promises I need to make sure I keep. The task priorities are in a constant state of flux, and if I am sure to center myself before I look at it, I find I manage it all better.

    • http://chrisbrogan.com Chris Brogan

      I think grounding sounds like a great first idea. Excellent thinking on that. It might even be what gives you MORE time, all things equal.

  • http://www.rise.net Stephan Barrett

    My challenge isn’t in deciding what’s more important, for instance, sales calls or existing client work. I’ve realized I shouldn’t have to decide whats more important between the two! It’s like a three legged stool. Which leg is most important? Make sense?

    My new goal has been to divide and conquer. Holding myself accountable to execute so many key functions in my business is the sure fire way to fail.

    Stephan

    • http://chrisbrogan.com Chris Brogan

      Right, and more so, how do you keep the “mix” going? How do you find your way through the juggling act?

    • http://chrisbrogan.com Chris Brogan

      Right, and more so, how do you keep the “mix” going? How do you find your way through the juggling act?

  • http://twitter.com/ReallyBigPeach Katrina

    I run into this quite often. Even once I triage them and weed out the “nice to do” and “should do” the “must do” list is still pretty big. Because I HATE wasting time stuck in deciding what is “most important” among “important” things, I just pick the one I feel like working on the most. I use the autofocus system, which is really good at reducing the “deciding” time. Look at the list, pick something that I a. have the resources for, and b. feel like doing, and then I do it. Until I’m either a. done, or b, bored, and then I pick something else. E-mails, and all the “should do but not critical” stuff gets done at lunch time, or if I hit a creative block.

    • http://chrisbrogan.com Chris Brogan

      A good point for sure. Pulling out those kinds of tasks really help, for sure. As for your a nd b, it’s got to be good to be in the world where “bored” is a potential choice point. : )

    • http://chrisbrogan.com Chris Brogan

      A good point for sure. Pulling out those kinds of tasks really help, for sure. As for your a nd b, it’s got to be good to be in the world where “bored” is a potential choice point. : )

  • http://thoughtsaboutnothing.com @kylereed

    I was hoping you would answer that for me.

    I struggle with a lot of the same thing. I am working on taking paying customers request a lot higher then friends who need help. I have a hard time saying no to immediate email or twitter request.

    One thing I have started doing for past clients who have request for their current website or blog is to put their request on a list and then devote 1 day a month to fixing these issues or problems. If it is an immediate need I will send them a reply and let them know that for me to fix it immediately will cost them money per hour or they can wait until the end of the month.
    I have found that this drops the immediacy of the request and gives me another chance to make some money.

    look forward to your response tomorrow. It will be my number 1 priority

    • http://chrisbrogan.com Chris Brogan

      That’s interesting. But that’s once a month. Do you think that’s too few and far between? Just curious. : )

      • http://thoughtsaboutnothing.com @kylereed

        probably so. It usually is free stuff so that is why I do it once a month, but might do it twice now. I just have a hard time converting my helping others into money instead of just doing it for them.

        So this is forcing me to put a day and time on it and then saying “kyle, you are not allowed to fix that issue or add this feature until this day” if forces me to go back and look at my sticky notes of what is important.

  • http://www.facebook.com/profile.php?id=10618874 Chase Sherman

    From the successful people I study (Bob Proctor and his mentor, Earl Nightengale), they discuss listing the top 6 things you must do each day and placing them in order of their importance. Then focus on #1 and don’t change your activity until you’re done. Move onto #2 but don’t pay any attention to #1 or #3 and so on…

    • http://chrisbrogan.com Chris Brogan

      That’s definitely one way to do it. I’ve done it *like* that in the past and it’s worked well.

  • http://FatWalr.us/ Luke Coburn

    I guess I’ll have to add “check back with Chris Brogan” to my to-do list for tomorrow in order to find the solution. But since my to-do list currently falls into the category of “Hopeless,” I’m not sure that I’ll get to it.

    • http://chrisbrogan.com Chris Brogan

      Oh that’s no fun. How’d it get that way?

    • http://chrisbrogan.com Chris Brogan

      Oh that’s no fun. How’d it get that way?

  • http://pmerrill.com/ paulmerrill

    It’s a mix. There’s always the “I need to,” mixed with the “It’s shouting at me,” the “I should,” and the “It’s fun.”

  • http://twitter.com/English_Wedding Claire

    Haha… first in the morning I spend too long trying not to read other people’s blogs, then I print off the files I need for the job I’ve booked in for the morning. While that’s printing I read a load of emails and end up leaving them open to answer later (current count: 15 open, which is good) then about an hour later I get started on the job I’ve booked in for the morning. Occasionally I check twitter. That takes a long time. Especially if I follow any links to blogs and get reading again…

    However, tomorrow I think it will be a good idea to read this blog before I start, you never know it might be an absolute godsend!

    • http://chrisbrogan.com Chris Brogan

      Well, here’s hoping. No pressure, right? : )

    • http://chrisbrogan.com Chris Brogan

      Well, here’s hoping. No pressure, right? : )

  • http://www.kherize5.com Suzanne Vara

    I look at the tasks that I can control first. What can I do that is within my power to finish and finish effectively. If I have 10 short things to or 1 long thing I try and get the short things done first to focus exclusively on the long thing. I look at the needs of my son vs the needs of any clients, prospects, friends, and then mine. I also cannot spread myself to thin as then nothing gets done as we know in an instant, life changes and a whole new set of responsibilities comes.

    I also try and not spend too much time evaluating and deciding what gets done first as in that time, I could be getting something done.

    If I could write like you, I would send some writings for you to fix up a little and use; if I could do anything for you that I thought would help, I would
    .

    • http://chrisbrogan.com Chris Brogan

      Oh, it’s not that you have to do something for me. Instead, I had the experience of realizing that I was in a bind, and wanted to turn it into something useful. : )

      As for you figuring out what’s controllable, I am curious, because I don’t exactly act that way. I worry that if I only did the things I could control, then I’d be stuck doing solo tasks and not always the most important tasks. Make sense?

      • http://www.kherize5.com Suzanne Vara

        But you see I want to do for you. I want to help as helping you gets you to concentrate on other things that helps a whole lot of people.

        Sometimes the only way is to do what you can control. Though, you are so dead on about the solo tasks. There is an immense amount of isolation that does exist but attacking what you can do is better than doing nothing as nothing leads to further isolation. In the end, it all comes together as stuff is getting done.

  • http://twitter.com/JaniceSimon JaniceSimon

    I ask myself each day: What are the three Most Important Things (MITs for short) I have to get to done today? That helps me prioritize. As a professional organizer, I tell my clients the same thing.

    • http://chrisbrogan.com Chris Brogan

      Is three a good number for you?

  • http://declandunn.com Declan Dunn

    I take a bit different approach on this, and for many of my clients what you are outlining is their key problem – people love to make long to-do lists, and set up so many tasks that they do not feel they are making progress, regardless of who it’s for, customers, prospects, simple keeping up to date tasks, etc.

    Instead of looking at this from a daily perspective, I set monthly goals for my business that I review every 30 days; I limit these to 3 overall goals, because any more are not really doable, and these form the basis of my strategy,…and keeping myself healthy, happy, and fit, and my family, is always on this list and never changes.

    My daily activities are based on how they serve my overall strategies, and if those strategies are working or simply good ideas that don’t execute well, or aren’t received. So when I look at blog posts, email, all the tasks I have to do, it flows from the strategy, not from the task…to me doing to do lists on a daily basis is often like tactics without strategy.

    Finally, I set specific time limits on these, and try to keep my writing for times when I can give complete focus; also anyone who pays me gets top priority, but I also have folks helping me who give instant response, because there are many fire alarms sent out on a daily basis, while in reality they are illusions, and my folks help on that.

    Summing up, move from strategies serving your business and watch getting too spread out, your work for everyone will suffer; for daily tactics set time limits and walk away (I know certain days this is not possible, just roll with it), and finally, prioritize and try to limit what you do on a daily basis, less is more and less is better…whew, my time limit here is up ;-)

    • http://chrisbrogan.com Chris Brogan

      All well said, Declan. You’re clearly that kind of thinker, and I’m glad you shared that approach with everyone here. : )

      Do you ever circumvent this?

      • http://declandunn.com Declan Dunn

        All the time, that’s what I have to watch – if it doesn’t serve the real purpose, it wastes time. Constantly have to watch this, and of course adapt…real key is to evaluate what you’re really doing every 30 days, and to do’s that don’t get attended, I ask and share with my clients – is this really important? Usually not, even though I , and they, battle with this…definitely not perfect with it, just my guidelines. Real key is we all end up trying to do too much, and getting rid of things is tricky, and we are all just human. So I take a deep breath and make sure I’m not overthinking, and trying too much…

  • http://tferthomas.com TferThomas

    Chris, thank you and to your supporters here for bringing forward such a huge weight that sits on most peoples’ shoulders. I really enjoyed reading your blog post and the ensuing comments.

    For me, it is all about work/life balance. I work for a Time Management training company (@PriorityMgt) (check my profile for more information) and the one thing I really love about my career, is the difference our company makes to peoples’ lives: task management is a big part of this, as is ensuring your priorities in life are catered for (whether it is personal, sport, career, religion, family, etc).

    For me, the 80/20 rule also works (20% of your tasks will reveal 80% of your results).

    Thanks again for sharing.

    Thomas

  • http://tferthomas.com TferThomas

    Chris, thank you and to your supporters here for bringing forward such a huge weight that sits on most peoples’ shoulders. I really enjoyed reading your blog post and the ensuing comments.

    For me, it is all about work/life balance. I work for a Time Management training company (@PriorityMgt) (check my profile for more information) and the one thing I really love about my career, is the difference our company makes to peoples’ lives: task management is a big part of this, as is ensuring your priorities in life are catered for (whether it is personal, sport, career, religion, family, etc).

    For me, the 80/20 rule also works (20% of your tasks will reveal 80% of your results).

    Thanks again for sharing.

    Thomas

  • http://twitter.com/chrisdumler Chris Dumler

    I’ve been trying to get away from a goal-oriented mindset (I know, crazy) and embracing the perspective that all the projects/business are like living things. To that end, tasks primarily fall into a handful of categories like:
    * breath
    * nourishment
    * love
    * (you may have others)
    It is essential to breathe, so those are the most important. But it’s also important for this living set of projects, or this business, to stay nourished. And then there are those tasks that surround giving and receiving love.
    You may fit the pieces and the metaphor together in your own way. But when deciding on priority, it sometimes helps to have a metaphor that we can relate to. : )

  • http://www.dcctvsecurity.com DCCTV

    Sometimes the only way is to do what you can control. Though, you are so dead on about the solo tasks. There is an immense amount of isolation that does exist but attacking what you can do is better than doing nothing as nothing leads to further isolation. In the end, it all comes together as stuff is getting done.

  • http://twitter.com/veryverybusymom Cathy Flynn

    I love your photo, Chris, and if I ever decide to get a tattoo, this is the one. But it’s going to need a lot more than 10 lines.

    How to I prioritize? I ask: “If I get hit by a truck tomorrow, is it really going to screw someone up royally? That’s what I absolutely have to get done today.

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  • http://badsphincteroedipus.com mattsearles

    A serious answer?

    To me business theory, all the practices, all the whatever.. though I love do kinda love the stuff, there’s a certain level at which I think it’s kinda all wrong. I think really.. it’s all about psychology. Maybe you have to be an intuitive, I don’t know, but to me it’s like put on the blind fold, like Luke Skywalker.. and go deep.

    There is within all of us, many us. Within us there are many wills. We have kind of conscious attitude.. where we identify our selves with whichever will is winning the battle to be the dominant will.. and this in turn shapes our value system.. the way those wills are kind of.. in a self evolving-ish, and somewhat subliminally self programmed kind of way.. organized.

    But below this.. deeper still.. well there’s the issue of the life we didn’t live.. of all those wills.. of all that we could be, of all that we are but have forgotten. And then, deeper still, we could say the same sorta thing about our culture, our civilization.. which in many ways forms a kind of foundation for much or.. our consciousness.. and how them wills are organized within us.

    Then.. at the ultimate depth.. is the ultimate.. it’s.. beyond the field of time.. it’s the eternal.. truth.. its what religious folks used to call God.. or I guess some of them, the few who actually know something about it, still call God.. but anyway.. just like if you were to think of values independent of experience.. or.. the context of life.. if you just dream kind of far.

    These 3 things are tightly interwoven in the fabric of us.. The trouble, from my perspective, is that business.. and in particular.. the whole set of issues of there being all these demands placed on our time and attention.. all help keep us on the surface level.. and missing the rest of the story.. and if we live only from this surface level.. we can loose our souls.. we can loose the true path of our lives.. the path of meaning.. the kind of vocational thing of what it is we should be doing on this planet.

    So I think the most important thing.. is this deeper stuff.. how it becomes in us. There’s all this talk.. we often think it’s kinda kinds day dreaming.. about this potential as humans that we have.. how we only use x percent. But the truth is that in all those unlived lives within us, that are unlived because of the choices we make.. because of the value system we hold in how we relate both to the world and our selves.. we have chosen to leave our potential behind..

    So.. my feeling is that well.. that its complicated.. and there’s different sorta life stages.. and crisis’s that can crash into our lives.. and shift things around but… for me.. if you want to win in business.. to put it a certain way.. a part of the question is what of that potential have you cultivated… and it’s not just as simple as where you are versus the markets as you see them.

    What are the markets as you see them? I think you have to on some level say they are great mysteries. Sure, we have the best measurement / analytical tools in the history of humanity but.. those tools are good at quantifying some stuff, and not able to quantify other stuff so well.. never mind the question of just what are you to quantify.

    So.. in terms of the long range question of you’re own becoming.. as it relates to your own potential, the unlived lives.. and the issue of what will help you be more competative.. how you answer that… well I think that’s a pretty deep question.

    So.. for me.. I should just try and get to a point soon here somewhere.. but for me it’s like I have this really deep sense of what I’m supposed to do. This sense.. is something that goes far beyond my own consciousness.. it’s something that began coming to me as a small child.. much of it I’ve forgotten at this point…

    So my project is in part to dialog with all these issues, to confront them, go deeper.. and I do this with my art and thought and what not. To be this is the supreme task. The most challenging thing you can try and do with your life. But.. it’s also the task that.. well if you were to look at it from a business perspective.. has the potential the yield something amazing.

    When we talk about skating to where the hocky puck is going as a pose to where it is, what is it that makes the puck go here or there? I think.. well.. its those 3 layers I was talking about.. operating on a systemic kind of level.. it’s evolution. So, if you dialog with these things.. it’s like you can kinda transcend the hocky puck issue.

    To put it another way.. this is the hero’s journey.. this is the way all truly great things happen. And.. great things.. are kinda more important then money, at least to me.. I mean there’s the question of what is your personal sense of what success is.. but also.. you can very often make more money this way.. and it certain is a good way of “not sweating the small stuff.

    Today, as I respond to your blog post, I haven’t gotten out of bed yet, it’s not quite 3 pm.. what I’m going to do is go down to my computer.. see what’s going on with a particular music making month social media campaign.. that I think is the best thing any of the music production software developers / companies.. has yet done in social media.. and I’m going to get back to work on one of the two music project I’m working on.. and I’m going to spend the day going between those 2 things and dreaming.

    The main goal is to think deeper about how I think about social, to get better with my tools, to get better at the music making stuff, and.. as my art is about a confrontation with said 3 things.. to see what that confrontation yields..

    Somewhere along the line I’ll probably answer a few emails.. and with any luck.. work on cleaning up the house a bit.. but that may wait for another day..

    I don’t know.. I hope this adds something to how you / we / whoever.. thinks about this stuff.

    cheers

  • http://badsphincteroedipus.com mattsearles

    A serious answer?

    To me business theory, all the practices, all the whatever.. though I love do kinda love the stuff, there’s a certain level at which I think it’s kinda all wrong. I think really.. it’s all about psychology. Maybe you have to be an intuitive, I don’t know, but to me it’s like put on the blind fold, like Luke Skywalker.. and go deep.

    There is within all of us, many us. Within us there are many wills. We have kind of conscious attitude.. where we identify our selves with whichever will is winning the battle to be the dominant will.. and this in turn shapes our value system.. the way those wills are kind of.. in a self evolving-ish, and somewhat subliminally self programmed kind of way.. organized.

    But below this.. deeper still.. well there’s the issue of the life we didn’t live.. of all those wills.. of all that we could be, of all that we are but have forgotten. And then, deeper still, we could say the same sorta thing about our culture, our civilization.. which in many ways forms a kind of foundation for much or.. our consciousness.. and how them wills are organized within us.

    Then.. at the ultimate depth.. is the ultimate.. it’s.. beyond the field of time.. it’s the eternal.. truth.. its what religious folks used to call God.. or I guess some of them, the few who actually know something about it, still call God.. but anyway.. just like if you were to think of values independent of experience.. or.. the context of life.. if you just dream kind of far.

    These 3 things are tightly interwoven in the fabric of us.. The trouble, from my perspective, is that business.. and in particular.. the whole set of issues of there being all these demands placed on our time and attention.. all help keep us on the surface level.. and missing the rest of the story.. and if we live only from this surface level.. we can loose our souls.. we can loose the true path of our lives.. the path of meaning.. the kind of vocational thing of what it is we should be doing on this planet.

    So I think the most important thing.. is this deeper stuff.. how it becomes in us. There’s all this talk.. we often think it’s kinda kinds day dreaming.. about this potential as humans that we have.. how we only use x percent. But the truth is that in all those unlived lives within us, that are unlived because of the choices we make.. because of the value system we hold in how we relate both to the world and our selves.. we have chosen to leave our potential behind..

    So.. my feeling is that well.. that its complicated.. and there’s different sorta life stages.. and crisis’s that can crash into our lives.. and shift things around but… for me.. if you want to win in business.. to put it a certain way.. a part of the question is what of that potential have you cultivated… and it’s not just as simple as where you are versus the markets as you see them.

    What are the markets as you see them? I think you have to on some level say they are great mysteries. Sure, we have the best measurement / analytical tools in the history of humanity but.. those tools are good at quantifying some stuff, and not able to quantify other stuff so well.. never mind the question of just what are you to quantify.

    So.. in terms of the long range question of you’re own becoming.. as it relates to your own potential, the unlived lives.. and the issue of what will help you be more competative.. how you answer that… well I think that’s a pretty deep question.

    So.. for me.. I should just try and get to a point soon here somewhere.. but for me it’s like I have this really deep sense of what I’m supposed to do. This sense.. is something that goes far beyond my own consciousness.. it’s something that began coming to me as a small child.. much of it I’ve forgotten at this point…

    So my project is in part to dialog with all these issues, to confront them, go deeper.. and I do this with my art and thought and what not. To be this is the supreme task. The most challenging thing you can try and do with your life. But.. it’s also the task that.. well if you were to look at it from a business perspective.. has the potential the yield something amazing.

    When we talk about skating to where the hocky puck is going as a pose to where it is, what is it that makes the puck go here or there? I think.. well.. its those 3 layers I was talking about.. operating on a systemic kind of level.. it’s evolution. So, if you dialog with these things.. it’s like you can kinda transcend the hocky puck issue.

    To put it another way.. this is the hero’s journey.. this is the way all truly great things happen. And.. great things.. are kinda more important then money, at least to me.. I mean there’s the question of what is your personal sense of what success is.. but also.. you can very often make more money this way.. and it certain is a good way of “not sweating the small stuff.

    Today, as I respond to your blog post, I haven’t gotten out of bed yet, it’s not quite 3 pm.. what I’m going to do is go down to my computer.. see what’s going on with a particular music making month social media campaign.. that I think is the best thing any of the music production software developers / companies.. has yet done in social media.. and I’m going to get back to work on one of the two music project I’m working on.. and I’m going to spend the day going between those 2 things and dreaming.

    The main goal is to think deeper about how I think about social, to get better with my tools, to get better at the music making stuff, and.. as my art is about a confrontation with said 3 things.. to see what that confrontation yields..

    Somewhere along the line I’ll probably answer a few emails.. and with any luck.. work on cleaning up the house a bit.. but that may wait for another day..

    I don’t know.. I hope this adds something to how you / we / whoever.. thinks about this stuff.

    cheers

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  • http://www.realestateactive.com Jeff Bridges

    My day is organized the day before it. And if something goes wrong in between, its just a matter of “oops, I missed that one”.

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