How Often Do You Promote Others

glenda and chris My favorite bloggers aren’t who you might expect. I love Glenda Watson Hyatt. I love Jon Swanson. I love Marti Lawrence. I think Ann Handley and Shannon Paul are excellent reads, too.

None of these bloggers are on your typical Top 10, but they’re people I read nonstop. I want YOU to read them, too. Not all of them will be your cup of tea, maybe. But they’re voices that deserve more attention than the stuff I write on a given day.

In our space, in the fishbowl business, it seems like there are a scant few people getting all the links and the references. We point to the folks on top of the charts all the time, and riff off their ideas.

Wouldn’t it be more cool if we found the less-known? Wouldn’t it be better if we collected some of our favorites into “starter packs” of interesting content we should be reading/watching/listening to?

And furthermore, even amongst the bigger names, how often are you sharing the good stuff other people are doing? I’ll tell you who’s on top of the heap who shares a lot: Robert Scoble. He points me to new stuff all the time, both on his blog, but very much in his Google Reader Shared Items.

So, my question to you: are you sharing and promoting others enough? Can you do it more? How can you bring more awareness of the people who deserve it?

Photo credit (stolen without permission) Glenda Watson Hyatt

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  • http://www.lipsticking.com Yvonne DiVita

    This is how I have operated since I started blogging. I have met more wonderful and talented new business folks than I could ever have imagined. These are men and women who are not only creating fabulous new products but who are eager to help others, as I am.

    The blogosphere and social networking has been very good to me, primarily because I am proud to promote others – and make friends with some undiscovered great minds in our country.

    Thanks for this post. So timely and terrific.

  • http://www.lipsticking.com Yvonne DiVita

    This is how I have operated since I started blogging. I have met more wonderful and talented new business folks than I could ever have imagined. These are men and women who are not only creating fabulous new products but who are eager to help others, as I am.

    The blogosphere and social networking has been very good to me, primarily because I am proud to promote others – and make friends with some undiscovered great minds in our country.

    Thanks for this post. So timely and terrific.

  • http://www.lipsticking.com Yvonne DiVita

    This is how I have operated since I started blogging. I have met more wonderful and talented new business folks than I could ever have imagined. These are men and women who are not only creating fabulous new products but who are eager to help others, as I am.

    The blogosphere and social networking has been very good to me, primarily because I am proud to promote others – and make friends with some undiscovered great minds in our country.

    Thanks for this post. So timely and terrific.

  • http://veryofficialblog.com Shannon Paul

    Thanks, Chris! I’m sorry I didn’t see this sooner. I can’t even believe that you mentioned me; I feel so special.

    I’m learning very quickly how much of a juggling act it is to write, work and stay up on everyone else’s content so I can promote them, too. The synergy between these three things is something to keep in mind since any one of them is dependent on the other. You’re truly one of the great ones that remind me that doing well at all three really is possible.

    Thanks again!

  • http://veryofficialblog.com Shannon Paul

    Thanks, Chris! I’m sorry I didn’t see this sooner. I can’t even believe that you mentioned me; I feel so special.

    I’m learning very quickly how much of a juggling act it is to write, work and stay up on everyone else’s content so I can promote them, too. The synergy between these three things is something to keep in mind since any one of them is dependent on the other. You’re truly one of the great ones that remind me that doing well at all three really is possible.

    Thanks again!

  • http://veryofficialblog.com Shannon Paul

    Thanks, Chris! I’m sorry I didn’t see this sooner. I can’t even believe that you mentioned me; I feel so special.

    I’m learning very quickly how much of a juggling act it is to write, work and stay up on everyone else’s content so I can promote them, too. The synergy between these three things is something to keep in mind since any one of them is dependent on the other. You’re truly one of the great ones that remind me that doing well at all three really is possible.

    Thanks again!

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  • http://www.trishalyn.com Trisha Lyn Fawver

    I personally promote any content that’s good, and I don’t censor it just because the blogger behind it is well known or not. That’s my policy.

  • http://www.trishalyn.com Trisha Lyn Fawver

    I personally promote any content that’s good, and I don’t censor it just because the blogger behind it is well known or not. That’s my policy.

  • http://www.trishalyn.com Trisha Lyn Fawver

    I personally promote any content that’s good, and I don’t censor it just because the blogger behind it is well known or not. That’s my policy.

  • http://inotauthor.blogspot.com Bobby Ozuna

    I couldn’t have said it any better myself…the quickest way up the ladder as an artist…is to promote other artists who have helped you. We are not corporate sharks in suits who have to tip-toe over one another to gain momentum towards a promotion. We are artists…every one of us. We are the people who add color to the soul of humanity.

    I make it a point to ALWAYS promote others who have helped me or worked with me in my publishing endeavors; whether, that’s in advice, artwork (such as with my friend Maria Sanchez who painted the cover art for my book, Proud Souls) or even technical advisers for my blog. It’s one of the BEST ways to see the favor returned by others.

    For everyone you promote along the way…you must believe and understand….someone is doing it for you on the back side…

    ~Bobby Ozuna
    “Drawing Stories…With Words”

  • http://inotauthor.blogspot.com Bobby Ozuna

    I couldn’t have said it any better myself…the quickest way up the ladder as an artist…is to promote other artists who have helped you. We are not corporate sharks in suits who have to tip-toe over one another to gain momentum towards a promotion. We are artists…every one of us. We are the people who add color to the soul of humanity.

    I make it a point to ALWAYS promote others who have helped me or worked with me in my publishing endeavors; whether, that’s in advice, artwork (such as with my friend Maria Sanchez who painted the cover art for my book, Proud Souls) or even technical advisers for my blog. It’s one of the BEST ways to see the favor returned by others.

    For everyone you promote along the way…you must believe and understand….someone is doing it for you on the back side…

    ~Bobby Ozuna
    “Drawing Stories…With Words”

  • http://inotauthor.blogspot.com Bobby Ozuna

    I couldn’t have said it any better myself…the quickest way up the ladder as an artist…is to promote other artists who have helped you. We are not corporate sharks in suits who have to tip-toe over one another to gain momentum towards a promotion. We are artists…every one of us. We are the people who add color to the soul of humanity.

    I make it a point to ALWAYS promote others who have helped me or worked with me in my publishing endeavors; whether, that’s in advice, artwork (such as with my friend Maria Sanchez who painted the cover art for my book, Proud Souls) or even technical advisers for my blog. It’s one of the BEST ways to see the favor returned by others.

    For everyone you promote along the way…you must believe and understand….someone is doing it for you on the back side…

    ~Bobby Ozuna
    “Drawing Stories…With Words”

  • http://www.mwd.com @JoeHobot

    I wish I knew less known people more then stuckup people like some on net. I also hate self promoters…and people like Arrington (but just recently) LOL.Yet I LOVE TechCrunch.

  • http://www.mwd.com @JoeHobot

    I wish I knew less known people more then stuckup people like some on net. I also hate self promoters…and people like Arrington (but just recently) LOL.Yet I LOVE TechCrunch.

  • http://www.livecrunch.com LiveCrunch

    I wish I knew less known people more then stuckup people like some on net. I also hate self promoters…and people like Arrington (but just recently) LOL.Yet I LOVE TechCrunch.

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  • http://blog.pekpongpaet.com Pek Pongpaet

    Speaking from personal experience, the posts that get the most traffic are the ones where I write about other people and what they do and their accomplishments. I think it’s just human nature to be turned off about people who talk about themselves all the time. Also, by writing about other people, I’ve been able to connect my readers with the people I cover and my readers find that useful.

  • http://blog.pekpongpaet.com Pek Pongpaet

    Speaking from personal experience, the posts that get the most traffic are the ones where I write about other people and what they do and their accomplishments. I think it’s just human nature to be turned off about people who talk about themselves all the time. Also, by writing about other people, I’ve been able to connect my readers with the people I cover and my readers find that useful.

  • http://blog.pekpongpaet.com Pek Pongpaet

    Speaking from personal experience, the posts that get the most traffic are the ones where I write about other people and what they do and their accomplishments. I think it’s just human nature to be turned off about people who talk about themselves all the time. Also, by writing about other people, I’ve been able to connect my readers with the people I cover and my readers find that useful.

  • http://www.whitetrashmom.com Michelle Lamar

    How often do I promote others? NOT ENOUGH! Good post (naturally, coming from you) and good reminder. Rockstar.

  • http://www.whitetrashmom.com Michelle Lamar

    How often do I promote others? NOT ENOUGH! Good post (naturally, coming from you) and good reminder. Rockstar.

  • http://www.whitetrashmom.com Michelle Lamar

    How often do I promote others? NOT ENOUGH! Good post (naturally, coming from you) and good reminder. Rockstar.

  • http://primecutsblog.com Justin Levy

    I am always striving to promote others more because I think it is a fundamental aspect of this space. I appreciate that people like you, Gary Vaynerchuk, Robert Scoble, Louis Gray and many others help promote tons of other people on a daily basis!

  • http://primecutsblog.com Justin Levy

    I am always striving to promote others more because I think it is a fundamental aspect of this space. I appreciate that people like you, Gary Vaynerchuk, Robert Scoble, Louis Gray and many others help promote tons of other people on a daily basis!

  • http://primecutsblog.com Justin Levy

    I am always striving to promote others more because I think it is a fundamental aspect of this space. I appreciate that people like you, Gary Vaynerchuk, Robert Scoble, Louis Gray and many others help promote tons of other people on a daily basis!

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  • http://www.shuaism.com Josh Peters

    I don’t share on Twitter great blog posts as much as I should and I’m working at changing that. On my blog however I do have a rolling account of what I’m saving on Delicious so people can see new articles, I recently added a link to my google reader shared items page to my site, and I’ve recently decided to add a few links to other good info that pertains to any blog post I did. So I’m trying to spread info, but I know there are some areas I need to improve upon.

  • http://www.shuaism.com Josh Peters

    I don’t share on Twitter great blog posts as much as I should and I’m working at changing that. On my blog however I do have a rolling account of what I’m saving on Delicious so people can see new articles, I recently added a link to my google reader shared items page to my site, and I’ve recently decided to add a few links to other good info that pertains to any blog post I did. So I’m trying to spread info, but I know there are some areas I need to improve upon.

  • http://www.shuaism.com Josh Peters

    I don’t share on Twitter great blog posts as much as I should and I’m working at changing that. On my blog however I do have a rolling account of what I’m saving on Delicious so people can see new articles, I recently added a link to my google reader shared items page to my site, and I’ve recently decided to add a few links to other good info that pertains to any blog post I did. So I’m trying to spread info, but I know there are some areas I need to improve upon.

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