Seth Godin Said It Already

Seth and ChrisMy next book, The Freaks Shall Inherit the Earth says that weirdos and misfits are cool. Seth said We Are All Weird. I say that the personal business revolution is coming and that mass production isn’t a huge deal. Seth said Small Is the New Big. I say that it’s great to be an artist and creative type and that you’ll succeed that way. Seth said that the big lie that the artists all burn when they reach for the sun is The Icarus Deception. I know that your monchu is the most important part of your world. Seth says it’s all about Tribes.

Seth Godin has said it all. All of the things. Already.

And it’s okay.

One criticism of Trust Agents was that it was a bit like How to Win Friends and Influence People. I love that! Please, compare me to one of the most successful books of all time.

And maybe I’ve said it all already, too. Maybe you read a book by someone and think, “This sounds a bit like something Chris thinks.”

There’s a reason.

We are finding each other. Through all this mess ,we are finding each other. We are building this all together. We are crafting themes about our world that matter to us and we’re creating in and around each other.

On a recent James Altucher post, he was talking about how cool it was that The Beats had a “scene” and that they supported each other. I said I wish I had a scene. Clay Hebert said back that I already do have a scene. Clay’s right.

Seth Godin said it already. So did you. So did I. It’s not so much the echo chamber. It’s us creating the life and business we believe is true.

You should say it next. runs on the Genesis Framework

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  • shari risoff

    Thank you! Just when I was fearing that I was going to be accused of copying ideas, you explain what it really is and validate it!

  • Charles Porter

    Chris, good thought. I remember when I first started reading guys that were saying what I had been thinking but not dared say. First it was Donald Miller, then Erwin Raphael McManus and then Godin and now you.

  • Clay Hebert

    You definitely have a scene, Chris. One I’m proud to be a part of.

    As my friends Faris and Rosie tell me, “Talent Imitates, Genius Steals”….but the original T.S. Eliot quote is even more instructive.

    “Immature poets imitate; mature poets steal; bad poets deface what they take, and good poets make it into something better, or at least something different.”

    You my friend, are a good poet. You make it better and different and say it in your own voice to your own scene. That’s not stealing. That’s art.

    Excited to devour your new book and I hope our paths cross again soon.

  • Nick Kizirnis

    Maybe I have heard things that you’ve talked about from other people (see above), but not only are you keeping good company, but how you present these ideas – your experience and insights – have really made me think. Yes, Seth makes me think too. But if I look around at my physical and virtual collection, it looks like I relate to how you share your ideas – these big ideas. I think it’s great that we have the opportunity to hear from very smart minds their take on our monchus, our freakish behavior and what it means to all of us.

  • Momekh

    First, equip us with the weapons to kill the ego!
    Thank you for doing that with this post!

  • Matt Heinz

    Screw ‘em. I heard the same criticisms about books like The Challenger Sale & To Sell Is Human. We need to hear the same thing over and over, often in different formats and approaches, to really “get it” and start following it.

    Look forward to reading your new book Chris!

  • Laura Fitton

    it’s also a really really important multiplier effect. you’re both heroes.

  • Johnny Lee Phillips

    Chris!!! Thnx for this awesome post. Makes me think of our abundance mentality vs. Scarcity. I like sharing much better. So what if there is a little echo? I think reverb is cool. Maybe I’ll turn my up a notch!!! :-)

  • Mitch Joel – Twist Image

    I love Seth. I hate Seth. For this exact reason. :) with that, the challenge is in taking the theme and finding your own path, reason, logic and opinion. This is really what grabs people.

    • Isra García

      Great comment Mitch, all is being said here. Finding your voice and sign you own work. Agree,

  • KathleenHeuer

    We are still finding each other. And each time we share this message, it ripples outward. Online, I surround myself with people who think the way we do. In person, this way of operating is foreign to the local businesses near me. Time to toss another stone. :)

    Thanks for all you do, Chris!

  • Isra García

    That’s the point Chris. It’s not about who said this before it’s about how it helps to build a better business / personality / career / world. Thanks for your vulnerability.

  • alanweinkrantz

    Chris… you refer to the fact that we are finding each other….

    I think it’s more of a case of discovering each other. It’s a subtle, and important difference.

    To me, finding implies you were looking for something you have lost. Maybe your keys that you misplaced. Or an important document that disappeared.

    To discover is different.
    It means that you are putting an act of faith forward, that you are open to something new, something random, and not so random.

    When you are open to discovery, the element of surprise and enlightenment, far exceeds that of finding something or someone….

  • therichbrooks

    “We are finding each other.”

    Best line all day.

  • Mitch Jackson

    Putting our own spin on age-old or previously shared ideas makes all of us change architects (think Andy White). Something may have been said before but never in your own voice or unique “freaky” way. And that’s what makes it special. Can’t wait for the new book to raise its head and inherit the earth :-)

  • Harleena Singh

    We’re finding the absolute in the world of relativity. That’s the purpose. When thoughts converge and become similar, we realize we’re not different, we share the same absolute.

    On a lighter note, truth needs to be repeated, and it becomes sweeter every time, even if it’s been said already. :)

  • Meredith Laskow

    The big ideas have already been said. The small ideas have already been said. An idea becomes eloquent when we speak with truth from our own life and with our own voice.

    All artists reach for the sun. We don’t necessarily burn, but it’s often a lonely flight. The hardest part of being an artist is not the loneliness (which I expect) but realizing that others are flying beside us.

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  • Andy Mort

    And truths need visiting, re-visiting, and heavily dwelling on. It’s when broad coherence starts to happen that paradigm shifts occur. We’re still in the early stages of that and that requires a multitude of voices to slam home truth. We’re not after novelty (having a unique thing to say just for the sake of it), we’re in the business of radical transformation and that requires cohesive community. When we all start saying the same things it means that it’s working. The great thing is no one says it like you. We are all unique delivery containers and all have the ability to impact different audiences. Thanks for this, Chris!

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  • Renee Armand

    Hi Chris
    I recently came across a quote by Dale Carnegie that said, “The ideas I stand for are not mine. I borrowed them from Socrates. I swiped them from Chesterfield. I stole them from Jesus. And I put them in a book. If you don’t like their rules, who would you use?” In one way or other, we have all said the same things in this crowd we run with. The beauty of it is that the same thing can be expressed in many different ways and the magic happens when one of those ways catches on and gives meaning to someone. Keep spreading the magic Chris.

    • Chris Brogan

      Super! Well said and perfectly in alignment. : )

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  • Peter G McDermott

    Chris, thanks for the inspiration! Just used this to frame a post I recently wrote. I was watching Larry Page speak at TED and realized how much he looks like Leonard Nimoy back in the day. Then it clicked, they’re both pretty weird…

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  • sethgodin

    Rock on, Chris. Keep leading.

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  • Renee Fishman

    Thanks for this, Chris. It’s so helpful to read it — even though I have read it before, from you and others. And that gets to the point: everything may have been said, but not everything has been heard. Sometimes — most times — I need to hear things several times and in several different ways before it connects with me in a way that makes me ACT on it. I have a feeling I’m not alone in that. Thanks for the reminder that even if other people have already said what I want to say, they haven’t said it with the benefit of my perspective and my experiences. And if that frame helps my message resonate with even one person who can benefit from hearing it from my voice, then that, alone, is a reason to put my voice out there. Thank You.

  • Mike Gonzalez

    This is a great post!

    I’ve only recently started reading a lot of Seth Godin’s books, along with many other great texts about business and marketing and personal achievement, and I’ve also noticed that though they all seem to be related in some way or another —for they each contribute a special verse to the worldview that I’m developing (and that I’m choosing to develop).

    We all have something to say, and whether or not it’s similar to what someone else has to say, it’s our job to craft our art in such a way that it resonates with the people who want to hear it! And the very moment that our words start resonating, it’s up to the listener to make it count!

    Never stop saying what you have to say, Chris.

  • Brent Jones

    I think it’s fair to say that successful people do tend to think a little differently than most. That isn’t to say they think entirely differently from each other. Keep up the great work, Chris!

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