Business To Business Forum 2008
Marketing Profs is throwing a
Business to Business Forum event on June 9th-10th in Boston, focusing on Driving Sales: What’s New and What Works. I’m one of the speakers, as are some of my friends:
Tons more folks are also speaking that I’ve yet to meet.
It’s not free, but it’s reasonable for a two day event with lots of sales and marketing leadership information.
If you’re interested, check out the event page for more information.
Web Side Sales Application for Small Business
Eventually, a good chunk of what we do will be on the web. For me, it already is. So, as applications come available that might be useful for one’s day to day, I like to peek at them and see the state of things.
One such application is Oprius. If you are a solo practitioner, or work in a small organization, and need to figure out how to build a sales/marketing practice, dOprius might be the right scale marketing campaign platform for you. It does a variety of things in a very integrated fashion, including letting you build call scripts for folks who have to hit the phones.
My favorite part of the application is contained in the graphic above, the “Phone Assistant.” Upon bringing up someone’s contact, there are some other fields for more information, a lot of ways to capture other data about the conversation.
The company is working towards engaging in conversations with their prospective community, so if you have any questions, feel free to drop them in the comments.

