Real big thanks to my friend, Ron Ploof for pointing this out to me: The LA Times covered the story of the Kogi taco truck’s use of Twitter to promote their business. It’s a fun story, and offers some ideas to small businesses with engaged audiences.
Another point of note: I love that the LA Times shot a video but then let me embed it, and that the reporter, Jessica Gelt, had links out to the various details in the story, such as the Kogi website. Good on ya, LA Times.
Watch this:
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