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27

What are Some Social Media Marketing Best Practices

August 27, 2008

Mitch Joel over at Six Pixels of Separation is asking for best practices for social media marketing. I’m going to turn it around and ask YOU to answer Mitch. If you’re doing interesting social media stuff, specifically that you have some best practices for social media marketing, I think you should do the following:

  1. Blog it.
  2. Link to Mitch’s blog
  3. Tag it “social media marketing best practices”
  4. And then tag someone else with the meme.

A best practice from me:

Learn how to listen. Simple, I know. But it’s a best practice. Here are five tools I use for listening, and here’s my take on listening to Twitter.

So, go write a blog post for Mitch, and tag a few friends.

Here’s who I’m going to tag:
Jeremiah Owyang (who’s in my town partying while I’m writing this), Sean Bohan (who brought me back my suitcase), Micah Baldwin (who it was fun to see at Gnomedex), Liz Strauss (who is fun to see everywhere), and Paisano (who fills my inbox with free research).

Have at, and don’t forget to link to Mitch, and then tag other folks. (And if I didn’t tag you, feel free to write your own post and tag others.)

These posts are made for sharing. Feel free to repost all or portions of this (as long as it’s not for profit). If you do post it, please make sure you kindly link back to [chrisbrogan.com] and give me credit. Thanks!

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bestpractices, mitchjoel, socialmedia, socialmediamarketing

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Comments
Comment by Kyle Lacy on August 27, 2008 @ 9:41 pm

Another great post Chris.
Most important thing in our social media nerd world: Learn how to listen. We all have our egocentric side but when we left it fall… that is when the magic happens. :)

Pingback by Before Consistency in Social Media Marketing on August 27, 2008 @ 9:49 pm

[…] 2.    Understand the relationship you are building with your audience.  Social media is, well, social.  In social situations, the nature of the relationship defines how two people interact with each other.  Deliver your message accordingly, for communication is always about the message received and perceived. Good communication is also about listening. […]

Comment by Mitch Joel - Twist Image on August 27, 2008 @ 10:34 pm

Thanks for Blogging about this Chris. I’m hopeful people will pick-up this challenge, Blog and link. I’d love for this to be a very organic and flowing project… one with legs.

Listening is - without a doubt - an amazing place to start and a great best practice.

Pingback by Social Media Best Practices « SuzeMuse on August 28, 2008 @ 7:52 am

[…] Media Best Practices Posted on August 28, 2008 by suzemuse Superbloggers Mitch Joel and Chris Brogan have asked people to contribute their “Social Media Best Practices”, so I thought […]

Pingback by Geek Links - 08.28.08 : Wesley Donehue on August 28, 2008 @ 7:58 am

[…] Chris Brogan | What are Some Social Media Marketing Best Practices […]

Comment by david gandrud on August 28, 2008 @ 9:50 am

Just Do It. (Sorry Nike…my royalty check will be in the mail) I have found that spending a few minutes (30) in the morning and then again in the afternoon is well worth the effort. I am a newbie to Social Media (in the sense of posting, engaging, etc…) and it is paying off. I have leveraged interviews and been able to source great feedback.

Comment by Morriss Partee on August 28, 2008 @ 10:51 am

One thing for all social media marketers to keep in mind is to make sure that everything links to everything else. You never now where or what of your many social media efforts is going to connect with someone, so make sure that you are giving them the links to go where you want them to go. Make sure your Flickr photos link back to your blog, that your Twitter profile has a link back to your main site, etc.

Pingback by Best Practices in Social Media with the Eyes - Liz Strauss at Successful Blog - Thinking, writing, business ideas . . . You’re only a stranger once. on August 28, 2008 @ 11:14 am

[…] to put forth one social media best practice that we particularly stand behind. Chris Brogan took mine and then had the nerve to tag […]

Pingback by Unjournalism » Best practices in social media marketing on August 28, 2008 @ 12:03 pm

[…] Chris Brogan pointed me to Mitch Joel’s “social media marketing best practices project.” The goals are two-fold: […]

Pingback by Be Available on August 28, 2008 @ 12:12 pm

[…] was tagged in a “meme” post by Chris Brogan which is quite a seminal event for me. You see, I am new to this whole social media thing. Just […]

Pingback by Be Confident on August 28, 2008 @ 12:54 pm

[…] around that started with Mitch Joel. He is asking what the best social media practices are and why. Chris Brogan picked it up and it’s finally trickled to me via […]

Comment by Sean Bohan on August 29, 2008 @ 9:14 am

For some reason my trackback is hosed… here is my response:

http://www.seanbohan.com/2008/08/28/social-media-best-practices/

Pingback by Jeremy Tanner – Be Different on August 29, 2008 @ 5:50 pm

[…] Joel asked for social media best practices earlier in the week, tagging Chris Brogan, who tagged Micah who ended up tagging me.  For wearing a kilt of all reasons.  Though I suppose […]

Pingback by Musings of Sally Boldt-Strebel » Blog Archive » Taggy Taggy for SM Best Practices on August 29, 2008 @ 6:58 pm

[…] me in a post regarding best practices of social media. He was tagged by Micah who was tagged by Chris Brogan who was tagged by Mitch Joel. (That felt like a game of ‘Telephone’. […]

Comment by Ricardo Bueno on August 30, 2008 @ 7:10 am

@Chris: you said: “we tend to rush right into the “speaking” side of the toolbox without giving much thought to the “listening” part.” — Five Tools I Use for Listening

I couldn’t agree with you more! BUT, I have to argue that listening is only half the equation :-P

Brands, exceptional brands, take the time to “respond.” They take the conversation to a higher level… They engage with their customer and deliver a brand experience beyond the basic product offering…

Thoughts?

Pingback by What’s your… « Ricardo Bueno on August 30, 2008 @ 10:46 pm

[…] Chris Brogan says: Learn to Listen […]

Pingback by Best Practices In Social Media Marketing: Embrace Your Audience | Social Media Explorer on September 2, 2008 @ 6:02 am

[…] in social media marketing. Keep in mind Joel asked that each person who participates pick one, several folks have gone ahead of me with great best practice ideas and, well, I enjoy bringing something […]

Pingback by Best Practice in Social Media Marketing - Reaching out « EverythingCU.com World 2.0 Adventure on September 2, 2008 @ 9:59 am

[…] did to touch off this meme. It’s only a few days old, and already its been written about by Chris Brogan, Corby Fine, Liz Strauss, and […]

Comment by Ebooks Free on September 3, 2008 @ 11:14 am

… Good Practice … i’ll try this …

Pingback by From The Head Of Zeus Jones » Blog Archive » Best practices in social media: Earning influence. on September 3, 2008 @ 5:53 pm

[…] Listen (Chris Brogan) […]

Pingback by Best practices in Social Media: « Blog Till you Drop! on September 9, 2008 @ 7:54 am

[…] Chris Brogan - Listen […]

Pingback by Social Media Marketing Best Practice: Use multiple media « EverythingCU.com World 2.0 Adventure on September 9, 2008 @ 12:21 pm

[…] Listen (Chris Brogan) […]

Pingback by TheWayoftheWeb » The best practices in social media marketing meme on September 16, 2008 @ 8:40 am

[…] Listen (Chris Brogan) […]

Pingback by Social Media Marketing Best Practice: Reflect | (Anti) Social Development on September 19, 2008 @ 2:41 pm

[…] first impulse was to write listen as that is one of the most important practices but there are other aspects of listening such as […]

Pingback by Social Media Best Practices | Event Manager Blog on September 22, 2008 @ 2:04 pm

[…] I loved Dino’s reply, as well as the one of the almighty Chris Brogan. […]

Pingback by Ryan Stephens Marketing » Social Media Marketing Best Practices on September 29, 2008 @ 2:07 am

[…] are a few of my favorite: Consistency, Listening, Lifting up Others, Adding Value, Reflecting, and Being […]

Pingback by Social Media Marketing Best Practice - Article Round-Up | (Anti) Social Development on October 8, 2008 @ 2:06 pm

[…] What Are Some Social Media Marketing Best Practices - Chris Brogan (Listen) […]

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  • December 31, 1969 at 4:33 pm Kyle Lacy
    Another great post Chris. Most important thing in our social media nerd world: Learn how to listen. We all have our egocentric side but when we left it fall... that is when the magic happens. :)

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